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Sales Business Partner

Role overview

Qualifications

  • Experience in sales strategy execution
  • Strong forecasting and commercial insight skills
  • Ability to enable sales teams effectively
  • Proven skills in business alignment and pipeline growth support

Responsibilities

  • Partner with the Sales Director to translate business objectives into practical sales plans
  • Improve the quality of sales forecasting, pipeline management, and performance reporting
  • Ensure the sales team has the required process knowledge, training, tools, and resources
  • Act as the link between sales leadership and wider business functions

Key facts

Other skills

  • Forecasting
  • Communication
  • Teamwork
  • Organizational Skills
  • Problem Solving

About the company

Infinity Group UK logo

Infinity Group UK

Infinity Group is a leading Microsoft Partner in the UK, offering technology services, solutions, and managed services. Our mission is to create a more productive and secure way of working by helping organisations do more for less across Dynamics 365, Microsoft 365 and Azure. We’ll help you think bigger and grow faster by levelling up your IT strategy and accelerating digital transformation. We do this by bringing together the best people to harness the power of Microsoft to solve business challenges. By aligning your objectives and desired outcomes to Microsoft technologies, we engage with each of our clients as a strategic partner. With specialist teams across Dynamics 365, Power Platform, Azure, Microsoft 365, and Cyber Security, we’ll address the challenges that businesses face like productivity, efficiency, cost savings, customer service and scalability.

Company details

Company typeSME
Company size51 - 200

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Job description

Sale Business Partner

Remote | Unlimited Holiday | Enabling sales performance that fuels growth.

Infinity Group are a innovative Microsoft Cloud Solution Partner based in the UK. We excel in providing award-winning IT Support, Digital Transformation, and Microsoft Dynamics 365 Consultancy services.
 
With a robust team of over 180 professionals, we operate from offices in Tunbridge Wells and London Paddington. Our exceptional work has earned us the prestigious title of Microsoft Partner of the Year for Dynamics Business Central.
 
We are dedicated to fostering a more productive and secure work environment for organizations utilizing Dynamics 365, Microsoft 365, and Azure.
 
Guided by core values of empathy, creativity, ambition, authenticity, and confidence, we celebrate diversity and strive to create a supportive and innovative work environment.
 
We are committed to the well-being and growth of our employees, and we prioritize continuous learning and development through fully funded training programs.
 
Our focus on people, expertise, and commitment to excellence underscores our mission to make a positive impact in the tech industry.
 
Role Overview:
The Sales Business Partner exists to help the sales organisation perform at its best.

Working closely with the Sales Director, you'll turn strategy into action by improving sales processes, forecasting accuracy, operational effectiveness, and cross -functional alignment. You'll ensure the sales team has the information, tools, training, and support needed to focus on what matters most: winning and growing customer relationships.

This role is less about carrying a personal target and more about creating the conditions that help the wider business achieve its growth goals.

What you'll be doing:
Sales Strategy & Execution
  • Partner with the Sales Director to translate business objectives into practical sales plans, priorities, and operating rhythms that support growth.
  • Forecasting & Commercial Insight
  • Improve the quality of sales forecasting, pipeline management, and performance reporting tosupport better decision-making across the business.
  • Sales Enablement
  • Ensure the sales team has the process knowledge, training, tools, and resources required toperform consistently and effectively.
  • Business Alignment
  • Act as the link between sales leadership and wider business functions, ensuring change initiatives, priorities, and communications are understood and successfully adopted.
  • Pipeline & Growth Support
  • Work closely with sales and marketing stakeholders to improve lead management, opportunity progression, and visibility of future revenue.
  • Continuous Improvement
  • Identify inefficiencies, remove barriers to performance, and introduce improvements that help the sales function scale effectively.

  • The kind of problems you’ll solve
  • Sales forecasts vary significantly from actual performance, reducing confidence in planning.
  • Different teams have conflicting priorities that create friction or delays in the sales process.
  • New business opportunities are being generated, but visibility and follow-up aren't consistent.
  • Sales people spend too much time navigating process rather than focusing on customers.
  • Important business initiatives are not fully understood by the sales team or adopted effectively.
  • Pipeline quality makes it difficult to predict future revenue accurately.
  • Sales performance data exists, but insights are not being translated into action.
  • Training, systems, and enablement activities aren't keeping pace with business growth.

  • What sets you apart
  • You naturally look for ways to improve how things work rather than accepting the status quo.
  • You balance commercial thinking with operational discipline.
  • You can turn complexity into clear actions and practical solutions.
  • You build credibility through consistency, attention to detail, and follow-through.
  • You are comfortable challenging assumptions when data suggests a better approach.
  • You communicate confidently with stakeholders at all levels and bring people together around common goals.
  • You take ownership, stay organised, and remain effective in a fast-moving environment.
  • You care about outcomes and understand that strong processes exist to enable performance, not create bureaucracy.

  • Your impact:
    Business Impact
  • You help create a more predictable, scalable sales operation through stronger forecasting, better decision-making, and improved execution of strategic priorities.
  • Customer Impact
  • You contribute to a smoother customer experience by helping sales teams operate consistently, respond faster, and engage more effectively throughout the buying journey.
  • Team Impact
  • You give the sales organisation the clarity, structure, and support it needs to spend less time managing internal complexity and more time creating value for customers and the business.

  • What it's like here:
  • Ambitious, but not political
  • High standards, but pragmatic
  • People who care about doing things properly β€” not just hitting numbers
  • You’ll get:

  • Real ownership of how sales evolves
  • Freedom to change things that don’t work
  • A team open to being challenged and developed
  • Direct access to leadership and influence over direction

  • What you get:
  • Unlimited annual leave
  • Private healthcare, life assurance, company shares
  • Electric car scheme
  • Flexible / remote working (with access to Tunbridge Wells & Paddington)
  • Team and company socials, including Illuminate Awards
  • Apply once. Then go straight to the hiring manager.

    After you apply, unlock the direct contact details of the people who actually make the call. A quick follow-up makes you 5x more likely to land an interview.

    MR

    Marcus Rivera

    Chief Revenue Officer

    m.rivera@company.com
    linkedin.com/in/marcusrivera
    Unlocked after you apply
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