We are seeking a dynamic and creative Social Media Manager / Product Researcher to join our team. This role requires a keen eye for trends, a passion for social media, and a knack for discovering and promoting products. The ideal candidate will be responsible for managing our social media presence across multiple platforms, creating engaging content, and conducting in-depth product research.
Social Media Management:
- Develop and implement a comprehensive social media strategy aligned with our brand's vision and goals.
- Create and curate high-quality content, including text, images, and videos, for various social media platforms.
- Manage and maintain our social media accounts, ensuring consistent branding and messaging.
- Engage with our audience through comments, direct messages, and other social media interactions.
- Monitor social media analytics to track performance and identify areas for improvement.
- Stay up-to-date with the latest social media trends and industry best practices.
Product Research:
- Conduct in-depth research to identify trending products and potential affiliate opportunities.
- Utilize tools like Google Trends, Jungle Scout, and Keepa to analyze market trends and product demand.
- Evaluate product quality, pricing, and customer reviews to determine their suitability for promotion.
- Stay informed about affiliate marketing guidelines and compliance regulations.
- Manage affiliate links using tools like Linktree and Pretty Links.
Content Creation and Engagement:
- Utilize design tools like Canva Pro and video editing software (InShot or CapCut) to create visually appealing content.
- Employ keyword research tools like AnswerThePublic and BuzzSumo to optimize content for search engines and social media.
- Engage with our audience through comments, direct messages, and other social media interactions.
- Monitor social media analytics to track performance and identify areas for improvement.
Analytics and Reporting:
- Utilize social media analytics tools to track key performance indicators (KPIs) such as engagement, reach, and conversions.
- Leverage Google Data Studio and Sprout Social to create comprehensive reports on social media performance.
- Analyze data to identify trends, opportunities, and areas for improvement.
- Share insights and recommendations with the team to optimize future strategies.
Requirements
Proven experience in social media management and digital marketing.
Strong understanding of social media platforms (Instagram, Facebook, Twitter, TikTok, LinkedIn, Pinterest).
Proficiency in using social media scheduling and management tools (Buffer, Hootsuite, Later, Tailwind).
Excellent content creation and writing skills.
Strong analytical skills and ability to interpret data.
Knowledge of affiliate marketing and compliance regulations.
Familiarity with design tools (Canva Pro) and video editing software (InShot or CapCut).
Excellent time management and organizational skills.
A passion for social media and a keen eye for trends.
Benefits
Work From Home
Full - Time
