Senior Social Media Marketing Executive

We are seeking a Senior Social Media Marketing Executive on behalf of our client, an immigration consulting firm based in Singapore. This is a fully remote role, and we prefer candidates with experience supporting coaches, consultants, and education-based businesses in effectively branding and marketing themselves on social media

Key Responsibilities:

• Create persuasive and engaging English content for social media campaigns.
• Develop short-form videos and other creative media for online branding
  
• Publish at least 5 posts weekly across platforms (LinkedIn, Instagram, Facebook, YouTube, TikTok)
• Track and analyse KPIs (growth, engagement, leads, conversions)
• Plan and optimise paid campaigns across social media platforms
• Run A/B tests on creatives, hooks and CTAs.
• Monitor performance (CPL, ROAS) and manage and budgets

Requirements: 

• 3+ years of relevant experience in social media marketing for coaches/consultants
• Strong expertise in persuasive English copywriting and engaging content creation
• Proven portfolio showcasing social media content (posts, videos, campaigns)
  
• Proficient in graphic design tools (Canva) and Video editing software (CapCut) for Reels, TikTok, YouTube Shorts.

Benefits & Perks:

• Fully Remote working 
• Performance Incentive