Social Media Manager

This is a remote position.

**US based applicants only**

Objectives of this role

• Increase engagement for existing audiences with high-quality social initiatives
  
• Acquire new followers by filling gaps in our marketing content output
  
• Align our brand with new and emerging trends
  
• Improve ROI through more consistently on-target messaging
  
• Identify new channels to embed our brand that align our marketing direction
  
• Glean insights from social data using monitoring tools
  

Responsibilities

• Use social media tools to craft and release content to our social channels
  
• Develop social media campaigns in collaboration with the marketing team
  
• Become an extension of the company’s brand to connect with existing customers, and acquire new ones
  
• Analyze the company’s social strategy to make frequent improvement suggestions
  
• Stay up to date with new and emerging trends to help keep RPM’s social media presence consistently relevant
  
• Establish key performance indicators to understand efficacy of existing social campaigns and adjust strategy for further optimizations
  

Requirements

• Significant management and leadership experience
  
• Extensive knowledge of a variety of current social media platforms
  
• Excellent problem-solving techniques
  
• Strong multitasking capabilities under pressure
  
• Clear, confident communication abilities
  
• Effective time-management skills
  

Preferred qualifications

• Significant experience leading a brand’s social media initiatives
  
• Keen understanding of how to craft effective social media strategies
  
• Strong familiarity with computers, email clients, and project management software
  
• Experience with social media tools
  
• Capable with database query languages such as SQL
  
• Large social media following