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Performance Marketing Specialist (Part-Time) | ZR_1277_JOB

Role overview

Qualifications

  • Minimum 2 years of experience managing paid media campaigns.
  • Hands-on experience with: Meta Ads Manager, Google Ads, Google Tag Manager (GTM), Google Analytics 4 (GA4), Meta Pixel, conversion tracking tools, WordPress, CRM platforms, marketing automation tools.
  • Strong understanding of lead generation, campaign optimization, attribution, performance reporting, and conversion-focused marketing.
  • Strong communication and stakeholder management skills.

Responsibilities

  • Manage and optimize Meta advertising campaigns.
  • Build, launch, and manage Google Ads campaigns.
  • Monitor and improve campaign performance across channels.
  • Conduct testing across audiences, creatives, landing pages, and bidding strategies.

About the company

PeoplePartners Inc. logo

PeoplePartners Inc.

Outsourcing & Offshoring

𝗣𝗲𝗼𝗽𝗹𝗲𝗣𝗮𝗿𝘁𝗻𝗲𝗿𝘀 - 𝗘𝘅𝗰𝗲𝗽𝘁𝗶𝗼𝗻𝗮𝗹 𝗢𝗳𝗳𝘀𝗵𝗼𝗿𝗲 𝗦𝘁𝗮𝗳𝗳𝗶𝗻𝗴 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀Our mission is to partner with leaders to scale businesses worldwide, offering tailored offshore solutions that tap into a global talent pool to deliver efficiency and outstanding performance.𝗪𝗵𝘆 𝗽𝗮𝗿𝘁𝗻𝗲𝗿 𝘄𝗶𝘁𝗵 𝘂𝘀?• 𝗘𝘅𝗰𝗲𝗽𝘁𝗶𝗼𝗻𝗮𝗹 𝗧𝗮𝗹𝗲𝗻𝘁 𝗳𝗼𝗿 𝗛𝗶𝗴𝗵 𝗣𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲: Handpicked top talent aligns with your specific needs for optimal results.• 𝗖𝘂𝘀𝘁𝗼𝗺𝗶𝘇𝗲𝗱 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀: Accelerate your growth with our bespoke offshore teams.• 𝗜𝗻𝘀𝗽𝗶𝗿𝗶𝗻𝗴 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲 𝗟𝗼𝘆𝗮𝗹𝘁𝘆: We fuel loyalty, promoting high retention rates via unique employee engagement programs.• 𝗨𝗻𝗺𝗮𝘁𝗰𝗵𝗲𝗱 𝗦𝗮𝘃𝗶𝗻𝗴𝘀: Save up to 70% on labor costs with our transparent pricing.• 𝗦𝗲𝗰𝘂𝗿𝗲 𝗘𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲: Leverage our seasoned professionals' advanced tech skills for robust security and seamless delivery.• 𝗔𝗱𝗮𝗽𝘁𝗮𝗯𝗹𝗲 𝗪𝗼𝗿𝗸 𝗠𝗼𝗱𝗲𝗹𝘀: Embracing a "Remote-First, Client-Centric" approach, we flexibly offer remote, hybrid, or office-based models to match your preferences, championing your needs in the ever-evolving business landscape.• 𝗖𝗼𝗺𝗽𝗿𝗲𝗵𝗲𝗻𝘀𝗶𝘃𝗲 𝗦𝘂𝗽𝗽𝗼𝗿𝘁 𝗮𝗻𝗱 𝗖𝗼𝗺𝗽𝗹𝗶𝗮𝗻𝗰𝗲: We ensure smooth offshore operations with comprehensive management, administrative support, and regulatory services.PeoplePartners is a global force in shaping the future of work, unlocking growth, and delivering extraordinary results. Are you ready to leverage global talent for exceptional performance and significant cost savings? Partner with us and watch your business transcend borders and exceed expectations. 𝗖𝗼𝗻𝘁𝗮𝗰𝘁:🏢 Level 6 / 316 Adelaide Street Brisbane, Queensland 4000📧 info@peoplepartnersbpo.com📞1300 309 484

Company details

IndustryOutsourcing & Offshoring
Company size201 - 500

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Job description

This is a remote position.

Performance Marketing Specialist (Part-Time) - Remote

About PeoplePartners
  • At PeoplePartners, people come first—and it shows. As a Great Place to Work certified company, we're proud to build careers, create opportunities, and connect talented professionals with exciting businesses across the globe.
  • When you join PeoplePartners, you're joining a community that values growth, collaboration, and continuous learning. You'll gain exposure to international clients, work alongside passionate professionals, and be supported by a culture that celebrates initiative, innovation, and achievement.
  • If you're looking for meaningful work, flexibility, and the opportunity to make a real impact, you're in the right place.
Role Overview
  • Some marketers launch campaigns. Others build momentum.
  • As our Performance Marketing Specialist, you'll be the driving force behind digital growth—transforming data into action, clicks into qualified leads, and marketing spend into measurable business results.
  • You'll take ownership of paid media performance across Meta and Google, strengthen tracking and attribution, support SEO initiatives, and uncover opportunities to improve conversions across the customer journey. If you thrive on optimization, enjoy solving performance puzzles, and love seeing the direct impact of your work, this role is built for you.
Key Responsibilities:
  • Manage and optimize Meta advertising campaigns.
  • Build, launch, and manage Google Ads campaigns.
  • Monitor and improve campaign performance across channels.
  • Conduct testing across audiences, creatives, landing pages, and bidding strategies.
  • Maintain tracking accuracy using Google Tag Manager (GTM), GA4, Meta Pixel, and conversion tracking tools.
  • Ensure lead data flows correctly into CRM and marketing automation platforms.
  • Support on-page SEO improvements.
  • Provide recommendations on messaging, creative assets, and conversion opportunities.
  • Produce monthly performance reports and insights.
  • Monitor industry trends, competitor activity, and emerging digital marketing opportunities.
  • Drive lead generation growth through paid media initiatives.
  • Improve campaign efficiency and return on investment (ROI).
  • Optimize conversion rates across digital channels.
  • Build reliable tracking and attribution systems.
  • Translate marketing data into actionable business recommendations.
  • Identify opportunities for sustainable digital growth.

Requirements

Required Qualifications (Must-Have):
  • Minimum 2 years of experience managing paid media campaigns.
  • Hands-on experience with:
    • Meta Ads Manager
    • Google Ads
    • Google Tag Manager (GTM)
    • Google Analytics 4 (GA4)
    • Meta Pixel
    • Conversion tracking tools
    • WordPress
    • CRM platforms
    • Marketing automation tools
  • Strong understanding of:
    • Lead generation
    • Campaign optimization
    • Attribution
    • Performance reporting
    • Conversion-focused marketing
  • Ability to analyze campaign performance and provide actionable recommendations.
  • Strong communication and stakeholder management skills.
  • Ability to work independently and manage priorities effectively.
Nice-to-Have:
  • Experience supporting SEO initiatives.
  • Experience working with lead generation-focused businesses.
  • Familiarity with multi-channel attribution models.
  • Experience improving landing page conversion performance.
Why Join PeoplePartners

At PeoplePartners, we believe great work happens when talented people are empowered to do their best. Here's what you can look forward to:
  • Work-from-home flexibility and improved work-life balance.
  • Exposure to international clients and global business environments.
  • A people-first culture that values trust, collaboration, and accountability.
  • Ongoing learning and professional development opportunities.
  • Career growth pathways and long-term opportunities.
  • Fun employee engagement activities and team events.
  • A supportive environment where your ideas are heard and valued.
  • The opportunity to make a measurable impact and see the results of your work.

If you're passionate about performance marketing and enjoy using data-driven insights to drive growth, we'd love to hear from you. Apply today and show us the campaigns you're most proud of.

Work Details
  • Employment Type: Part-Time.
  • Work Setup: Fully Remote / Work From Home.
  • Schedule: Monday, Tuesday, and Wednesday.
  • Time: Day-shift (8:00 AM – 5:00 PM AWST).

Benefits

  • Permanent Work from Home set-up.
  • Company-provided equipment.
  • Secondary Wi-Fi Modem.
  • A Life Beyond the Screen #WorkLifeBalance.
  • Active employee engagements physically such as Christmas Party & Team Building, and virtual events such as town-hall with prizes.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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