Marketing Assistant

This is a remote position.

Our client is looking for a Part-Time Marketing Assistant to support their growing performance marketing and mobile advertising operations. Over the past few years, they have built a strong reputation in the marketing automation and app growth industry, helping global brands scale their digital presence through data-driven campaigns, creative optimization, and innovative ad technology.

This role requires a meticulous, analytical, and dependable professional with hands-on experience in paid social campaigns, reporting, and performance tracking. The ideal candidate is highly organized, comfortable with data, and excited to contribute to fast-paced, tech-driven marketing initiatives.

Responsibilities

• Assist with day-to-day campaign operations across Meta Ads, TikTok Ads, and Google UAC platforms.
  

• Build and refresh paid campaigns, ensuring correct targeting, budgeting, and creative setup.
  

• Coordinate with design teams to ensure ad creatives meet campaign objectives and platform standards.
  

• Update and maintain detailed reporting dashboards using Google Sheets or Excel (including formulas and performance tracking).
  

• Work with Mobile Measurement Partners (MMPs) such as Appsflyer to analyze and validate mobile attribution data.
  

• Support client communications by updating performance reports and sharing key metrics.
  

• Monitor campaign pacing and performance daily, flagging any discrepancies or optimization opportunities.
  

• Stay aligned with U.S. trends, pop culture, and creative directions that influence ad performance.
  

• Collaborate with internal teams to test and implement new ideas that improve marketing results.
  

Requirements

Requirements

• Hands-on experience with Meta Ads and TikTok Ads campaign management.
  

• Knowledge of Mobile Measurement Partners (MMPs) — Appsflyer experience is preferred.
  

• Advanced English proficiency (spoken and written).
  

• Strong attention to detail and commitment to accuracy.
  

• Proficiency with Google Sheets or Excel (including formulas).
  

• Ability to work U.S. Eastern Time hours.
  

• Strong organizational and multitasking skills, with a proactive attitude.
  

Qualifications

• Minimum of 1–2 years of experience in paid marketing, digital media, or campaign operations.
  

• Familiarity with Google UAC campaigns or app marketing workflows.
  

• Understanding of ad metrics, attribution logic, and performance optimization.
  

• Comfortable analyzing data and presenting insights in clear reports.
  

• Familiarity with U.S. market trends, entertainment, and online culture.
  

• Reliable, detail-oriented, and responsive communicator.
  

Benefits