Role overview

Qualifications

8+ years in B2B marketing, ideally including channel/partner marketing
Prior experience managing teams of 3 or more direct reports
Excellent organizational and time management skills
Hands-on experience with marketing automation (Hubspot or similar) and Salesforce

Responsibilities

Serve as the primary marketing point of contact for partners and distributors across APJ
Plan and execute demand generation programs across digital, events, and content
Deliver marketing enablement and trainings for partners and their sales teams
Lead and develop a team of two field marketers based in India and Japan

Key facts

Remote from: India
Full time
Senior (5-10 years)
Field Marketing Specialist
English

Hard skills

Field Marketing Demand Generation Marketing Automation IT Security Salesforce HubSpot CRM

Other skills

Collaboration
Organizational Skills
Time Management
Success Driven

About the company

SonicWall

Cybersecurity

SonicWall has been fighting the cyber-criminal industry for over 30 years defending small, medium-size businesses and enterprises worldwide. Backed by research from the Global Response Intelligent Defense (GRID) Threat Network, our award-winning real-time breach detection and prevention solutions, coupled with the formidable resources of over 10,000 loyal channel partners around the globe, are the backbone securing more than a million business and mobile networks and their emails, applications and data. This combination of products and partners has enabled a real-time cyber defense solution tuned to the specific needs of the more than 500,000 global businesses in more than 215 countries and territories. *U.S. Patents 7,310,815; 7,600,257; 7,738,380; 7,835,361; 7,991,723

Company details

Company typeLarge

IndustryCybersecurity

Company size1001 - 5000

Links

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Job description

SonicWall is a cybersecurity forerunner with more than 30 years of expertise and is recognized as a leading partner-first company, ensuring our partners and their customers are never alone in the fight against cybercrime. With the ability to build, scale and manage security across the cloud, hybrid and traditional environments in real-time, SonicWall provides relentless security against the most evasive cyberattacks across endless exposure points for increasingly remote, mobile and cloud-enabled users. With its own threat research center, SonicWall can quickly and economically provide purpose-built security solutions to enable any organization—enterprise, government agencies and SMBs—around the world. For more information, visit www.sonicwall.com or follow us on Twitter, LinkedIn, Facebook and Instagram.

SonicWall is hiring a Senior Manager Field Marketing, APJ to own the planning, development, and execution of all marketing activities across the region - both direct and indirect through resellers and distributors.

This role will partner closely with regional sales leadership to build a marketing plan that supports the region's revenue goals, and own both the strategy and hands-on execution across the full marketing mix - digital campaigns, social, webcasts, events, and PR - along with the analysis that proves what's working.

We're a small, tightly-knit team and we're looking for someone energetic and entrepreneurial who thrives working autonomously but genuinely enjoys collaborating - building relationships across countries, continents, and cultures with a strong team spirit.

Responsibilities include:

To-and-Through Partner/Channel Marketing:
- Serve as the primary marketing point of contact for partners and distributors across APJ
- Deliver marketing enablement and trainings for partners and their sales teams
- Plan, budget, and track execution of MDF-funded activities, with regular ROI reporting
- Drive adoption of joint marketing programs with partners
Direct Marketing/Demand generation
- Plan and execute demand generation programs across digital, events, and content - with clear pipeline targets
- Develop new customer case studies and video testimonials in partnership with sales
- Act as the regional marketing liaison for the sales team and suppliers
- Lead and develop a team of two field marketers based in India and Japan, setting priorities and coaching for growth

Qualifications:

8+ years in B2B marketing, ideally including channel/partner marketing and exposure to the IT security or broader enterprise tech industry
Prior experience managing teams of 3 or more direct reports
Autonomous, structured operator who collaborates effectively with internal stakeholders and external partners to ensure flawless execution
Excellent organizational and time management skills
Results-driven, with a track record of hitting pipeline and program KPIs
Hands-on experience with marketing automation (Hubspot or similar) and Salesforce
Genuine enthusiasm for working as part of a multinational team

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SonicWall is an equal opportunity employer.

We are committed to creating a diverse environment and are an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.

At SonicWall, we pride ourselves on recruiting a diverse mix of talented people and providing active security solutions in 100+ countries.

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