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Digital Marketing Specialist

Role overview

Responsibilities

  • Develop and execute digital marketing strategies to generate qualified leads
  • Manage SEO initiatives and improve organic performance
  • Plan and optimize Google Ads campaigns
  • Own HubSpot automation, workflows, and CRM management
  • Build landing pages using HTML and CMS tools
  • Manage WordPress website
  • Analyze performance using analytics tools
  • Create assets using Canva
  • Collaborate with sales to align GTM efforts
  • Propose marketing campaigns to SVP of Growth
  • Manage and monitor campaign performance and report findings and recommendations to SVP of Growth
  • Other tasks relevant to the role, as assigned by the Manager

Key facts

Other skills

  • Collaboration
  • Communication
  • Problem Solving

About the company

MEDHOST logo

MEDHOST

MEDHOST is a provider of market-leading enterprise, departmental and healthcare engagement solutions to healthcare facilities nationwide. Our integrated product portfolio includes intuitive, cloud-based solutions, including YourCareEverywhere, a robust health and wellness consumer engagement platform. Our broad offering of hosting, outsourcing, marketing and consulting services are changing how clinicians and hospital leaders work and collaborate, while generating notable operational improvements. MEDHOST delivers value by enabling hospitals of all types and all sizes to better manage the business of healthcare across the care continuum while meeting evolving regulatory requirements.

Company details

Company size501 - 1000

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Job description

Key Responsibilities

  • Develop and execute digital marketing strategies to generate qualified leads
  • Manage SEO initiatives and improve organic performance
  • Plan and optimize Google Ads campaigns
  • Own HubSpot automation, workflows, and CRM management
  • Build landing pages using HTML and CMS tools
  • Manage WordPress website
  • Analyze performance using analytics tools
  • Create assets using Canva
  • Collaborate with sales to align GTM efforts
  • Propose marketing campaigns to SVP of Growth
  • Manage and monitor campaign performance and report findings and recommendations to SVP of Growth
  • Other tasks relevant to the role, as assigned by the Manager

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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