Role overview

Qualifications

Proven ability to engage and qualify prospects, effectively communicating Criteria's unique value proposition
Proficiency in persuasive written and verbal communication
Familiarity with SDR tools such as ZoomInfo, LinkedIn Sales Navigator, Gong, and Salesforce
Strong collaboration and teamwork capabilities

Responsibilities

Conducting strategic account research to identify key decision-makers and business challenges
Utilizing a multi-channel approach to engage and nurture potential customers, ensuring a seamless transition of Sales Qualified Leads (SQLs) to Sales Executives
Promptly addressing prospect inquiries and effectively communicating Criteria's solutions for their hiring challenges
Achieving key performance indicators related to outbound activity and SQL generation

Key facts

Remote from: California (USA), Indiana (USA)
Full time
SDR - (Inside) Sales Development Representative
80 - 90K yearly
English

Hard skills

Data Management Salesforce Zoom (Video Conferencing Tool) LinkedIn Sales Navigator Prospect Management Industry Trend Analysis

Other skills

Persuasive Communication
Collaboration
Teamwork

About the company

Criteria

Computer Software / SaaS

Criteria is a talent success company that helps organizations make more objective, evidence-based talent decisions that both reduce bias and drive outcomes. Our world-leading tools include a comprehensive suite of rigorously validated assessments and decision-making tools that highlight the potential in every job candidate while providing an experience that candidates love. We take a scientific approach to every product we build by rigorously validating for results, ensuring transparency, and designing a human-focused solution that drives best practice hiring. Our enduring mission is to create a fairer, more robust and more efficient talent selection process. One that reduces the risk of bias and gives everyone an equal opportunity to prove their worth and value.

Company details

Company typeSME

IndustryComputer Software / SaaS

Company size51 - 200

Links

Website LinkedIn See all jobs

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Job description

The Sales Development Representative (SDR) is a dynamic role focused on generating qualified pipeline and revenue to drive Criteria’s Enterprise sales goals. The SDR will leverage ABM strategies and tactics to target high-value accounts and contacts through account qualification criteria and profiling characteristics of buying committees and influencers. They will engage in proactive outreach to potential customers through phone, email, and digital channels while ensuring a seamless handoff of qualified leads to Enterprise Sales Executives. Additionally, the SDR will qualify inbound leads from various sources, including the website, inbound calls and email.

Responsibilities:

Conducting strategic account research to identify key decision-makers and business challenges.
Utilizing a multi-channel approach to engage and nurture potential customers, ensuring a seamless transition of Sales Qualified Leads (SQLs) to Sales Executives.
Promptly addressing prospect inquiries and effectively communicating Criteria’s solutions for their hiring challenges.
Achieving key performance indicators related to outbound activity and SQL generation.
Ensuring the integrity of data management and providing actionable market insights to the sales and marketing teams.
Maintaining a thorough understanding of Criteria’s product offerings to articulate their value proposition.
Following established lead management protocols and engaging in continuous learning.
Leveraging intent data to proactively target organizations with active buying signals and support Sales Executives with additional lead generation initiatives.

Required Knowledge/Skills/Abilities:

Proven ability to engage and qualify prospects, effectively communicating Criteria’s unique value proposition.
Proficiency in persuasive written and verbal communication.
Familiarity with SDR tools such as ZoomInfo, LinkedIn Sales Navigator, Gong, and Salesforce.
Competence in developing outreach cadences and email templates.
Understanding of prospect profiles and personas.
Strong collaboration and teamwork capabilities.
Insight into industry trends, technologies and competitive landscape.

Base: $55,000 - $70,000 (depends on experience)

Variable Compensation: $38,000

Total available on target earnings: $93,000 - $108,000

Compensation$80k-$90k OTE