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Digital Marketer

Role overview

Qualifications

  • Proven experience in paid digital advertising with a specialization in video content.
  • Expertise in B2B lead generation, analytics, and conversion optimization.
  • High proficiency in English, both written and spoken.
  • Strong analytical skills with a data-driven approach to decision-making.

Responsibilities

  • Develop, manage, and optimize paid ad campaigns with a strong focus on video across major platforms, including Meta, YouTube/Google, LinkedIn, and X (formerly Twitter).
  • Analyze campaign performance, extract insights, and refine strategies to enhance ROI and engagement.
  • Oversee supporting marketing assets, such as landing pages, presentations, ad creatives, and reporting tools.
  • Execute B2B lead generation strategies, ensuring targeted outreach and conversion optimization.

About the company

WOW Remote Teams logo

WOW Remote Teams

Hrtech: Human Resources + Technology

Looking to expand your team with highly skilled, bilingual professionals? Look no further than WOW Remote Teams! We specialize in providing US-based companies with custom, reliable, and affordable teams featuring top 1% talent from Latin America. Our hassle-free process begins with finding and prescreening the best candidates for your needs. You make the final decision while we handle all the contracts, payments, and local employment laws. Best of all, you can save up to 30% on salary expenses with no recruitment, placement, or consultation fees! Simply pay a flat biweekly or monthly fee, just as you would with any other employee. Our recruiting and search process is thorough, consistent, and targeted, utilizing a variety of resources to identify, attract, and present the best candidates to our clients. With our services, you have the opportunity to select the best talent for your company and provide candidates with new career opportunities. Choose WOW Remote Teams for a hassle-free, affordable way to build a team of highly experienced, bilingual professionals, including software and web developers, executive assistants, designers, social media managers, content creators, CSR, and more. Located in Phoenix, Arizona, we're here to help you succeed.

Company details

Company typeStartup
IndustryHrtech: Human Resources + Technology
Company size2 - 10

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Job description

This is a remote position.

Our client is a leading digital marketing agency specializing in high-impact video content, helping brands drive engagement and conversions through cutting-edge advertising strategies. In recent years, they have achieved significant success in optimizing video ad campaigns for businesses across multiple industries, ensuring measurable ROI and scalable growth.

Responsibilities:

  • Develop, manage, and optimize paid ad campaigns with a strong focus on video across major platforms, including Meta, YouTube/Google, LinkedIn, and X (formerly Twitter).

  • Analyze campaign performance, extract insights, and refine strategies to enhance ROI and engagement.

  • Oversee supporting marketing assets, such as landing pages, presentations, ad creatives, and reporting tools.

  • Execute B2B lead generation strategies, ensuring targeted outreach and conversion optimization.

  • Stay informed about emerging trends in digital advertising and implement innovative approaches to paid media.

  • Operate independently, contributing fresh ideas and proactive solutions without requiring constant supervision.



Requirements

  • Proven experience in paid digital advertising with a specialization in video content.

  • Expertise in B2B lead generation, analytics, and conversion optimization.

  • High proficiency in English, both written and spoken.

  • Strong analytical skills with a data-driven approach to decision-making.

  • Keen attention to detail with a critical eye for design, ensuring brand consistency.

  • Ability to work autonomously, demonstrating initiative and self-motivation.

  • Experience with reporting tools such as Google Analytics, Meta Business Suite, and LinkedIn Campaign Manager.

  • Familiarity with A/B testing, audience segmentation, and retargeting strategies.

  • Basic design knowledge is a plus but not required.

Qualifications

  • Minimum of 2 years of experience in digital marketing with a focus on paid ads.

  • Demonstrated success in optimizing ad campaigns and increasing lead conversion rates.

  • Strong knowledge of video marketing strategies and their application in paid media.




Benefits

  • Part-time role with flexible scheduling.

  • ​100% remote position.

  • Competitive salary in USD.

  • Opportunity to work with a forward-thinking company at the forefront of video-driven digital marketing



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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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