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Sales Lead

Roles & Responsibilities

  • 1-4 years in sales or sales-adjacent roles, with at least some agency / digital marketing / SEO exposure
  • Strong written communication (the bar is high — we'll judge it from your outreach to us)
  • Organized follow-up habits; you don't drop balls
  • Comfortable closing, or comfortable becoming comfortable closing fast

Requirements:

  • Build target ICP lists and run outbound across email, LinkedIn, Instagram, and cold calling; test angles weekly
  • Qualify leads ruthlessly on fit, timing, and problem intensity; we'd rather skip a marginal call than waste the slot
  • Own the sales materials—pre-call decks, case-study one-pagers, follow-up artifacts; use internal assets, provide inputs, and review outputs before sending
  • Run pitches and close; bring SEO and digital-marketing depth to conversations; maintain CRM integrity and provide weekly market feedback to the team

Job description

TL;DR

Run the full sales motion end-to-end: source → reach out → qualify → pitch → close. You bring digital-marketing / SEO subject-matter expertise and the grit to send 50 cold messages a day. The last 10% of every sale is SME judgment — that's why this isn't a generic SDR seat.

Why this role exists

Sales today is founder-led, end to end. We need a counterpart who can run the same motion, because at our stage the front end and the close are part of the same conversation. We want someone with real digital-marketing or SEO chops so prospects feel they're talking to a peer, not a script.

What you'll do

  • Top of funnel. Build target lists by ICP (specialty SMB services in the $1–10M range). Run outbound across email, LinkedIn, Instagram, cold calling. Test angles weekly.

  • Qualify ruthlessly. Fit + timing + problem intensity. We'd rather skip a marginal call than waste the slot.

  • Own the sales materials. Pre-call decks, case-study one-pagers, follow-up artifacts. We have internal agents that produce a lot of this for you — your job is to use them, give them better inputs, and review the output before it goes out.

  • Run pitches and close. Bring SEO and digital-marketing depth to the conversation. Prospects need to feel you actually understand their problem.

  • Feed market signal back. Objections that recur, language that lands, ICP refinements, pricing pushback. Weekly digest into the team.

  • Keep the CRM honest. Stages, notes, next steps. No dropped balls.

Profile we're optimizing for

  • Scrappy, young-ish in their career, hungry. Bias toward action.

  • Has done agency or SEO/digital-marketing work — enough to talk credibly about audits, sitemaps, backlinks, AI-Overview optimization, content strategy.

  • Comfortable with outbound volume and rejection.

  • AI-native (drafts sequences and personalization with Claude, doesn't grind them out manually).

  • Cares about systems, not just hitting today's number.

Success looks like (first 90 days)

  • Owns a meaningful share of new outbound volume by end of month 1.

  • Books and runs discovery calls independently.

  • First closes attributable to your pipeline by month 3.

  • A working library of pitch materials and objection responses, kept current.

Hard requirements

  • 1–4 years in sales or sales-adjacent roles, with at least some agency / digital marketing / SEO exposure.

  • Strong written communication (the bar is high — we'll judge it from your outreach to us).

  • Organized follow-up habits. You don't drop balls.

  • Comfortable closing, or comfortable becoming comfortable closing fast.

Nice to have

  • Direct SEO sales experience.

  • Familiarity with Apollo, Clay, Instantly, Lemlist, and similar.

  • Comfort on camera for short video DMs / Loom follow-ups.

Compensation

Base + commission tied to closed-won, with a bonus on qualified meetings booked. We'll share specifics in the first call. We want this to be a real career bet, not a churn-and-burn SDR seat.

Logistics

  • Remote-friendly

  • Works closely with the founding team and the Growth Lead.

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