Marketing Program Manager

Marketing Program Manager

Overview

The Marketing Program Manager plays a key role in driving operational excellence across the marketing organization. This role oversees project management processes, campaign coordination, website maintenance, and cross-functional collaboration to ensure the marketing team runs efficiently and effectively. The ideal candidate is highly organized, detail-oriented, and comfortable managing multiple workstreams in a fast-paced environment.

Key Responsibilities

Project Management & Operations

• Manage marketing projects and workflows in Asana, ensuring all tasks, templates, and timelines are up to date.
• Attend product and marketing team meetings to capture action items, track deliverables, and coordinate follow-ups.
• Maintain and improve Asana templates, reporting dashboards, and process documentation to streamline team operations.
• Train marketing team members on Asana and other collaboration tools; onboard new employees to marketing systems and workflows.
• Coordinate and maintain marketing tool access, settings, and integrations (e.g., CRM, CMS, analytics tools).

Team Onboarding & Enablement

• Lead onboarding for new marketing team members in collaboration with HR, IT, and internal team leads.
• Coordinate account setup and access to required marketing tools, platforms, and shared resources.
• Schedule and facilitate onboarding sessions covering marketing workflows, brand standards, and team processes.
• Maintain and update onboarding materials, including documentation, checklists, and training files.
• Serve as a primary point of contact for new team members during their first weeks to ensure a smooth transition.

Campaign Support

• Partner with the marketing and product teams to support campaign planning and execution.
• Track campaign deliverables and task progress, proactively identifying risks or delays.
• Ensure alignment between creative, content, and channel teams to deliver high-quality campaigns on schedule.

Website Management & Maintenance

• Support ongoing website updates, including page builds, content uploads, and data validation.
• Assist with SEO optimization by implementing on-page best practices and coordinating with SEO specialists.
• Partner with web and analytics teams to ensure website data accuracy and performance tracking.

Cross-Functional Coordination & Backup Support

• Act as a backup for the Marketing Program Director during absences, managing workflows and priorities as needed.
• Support internal communications, team alignment, and reporting processes.
• Manage ad hoc marketing projects and special initiatives as assigned.

At Safeguard Global, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and Guardians.