Senior Director of Marketing and Strategic Partnerships - Remote
Come build your career.
It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of approximately 43,500 diverse and high-performing professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, BLACK+DECKER®, CRAFTSMAN®, STANLEY®, CUB CADET®, and HUSTLER®.
The Job:
The Director of Marketing and Strategic Partnerships is responsible for guiding the strategic vision for marketing initiatives, cultivating high-impact partnerships, and overseeing the planning and execution of go-to-market activities. This role ensures that marketing and partnership strategies are grounded in user value creation and have the opportunity to influence the prioritization and execution of key product and brand initiatives. You will also get to:
Guide the strategic vision and direction of marketing initiatives
Develop and execute go to market strategies that support the growth goals of DEWALT in general and the Construction Technology group in particular.
Ensure strategies are grounded in user value creation and market needs by maintaining an in-depth understanding of market expectations and industry trends.
Prioritize cross-product and cross-functional marketing initiatives for maximum impact.
Consult with product and business leaders on the scope and definition of key marketing initiatives, including the development of new campaigns and features.
Collaborate with cross-functional leaders, including global brand marketing and regional marketing teams, to ensure marketing effectiveness.
Prepare and deliver strategic marketing plans and regular updates to SBD leadership.
Manage go-to-market team responsible for content, campaigns and events
Lead quarterly planning sessions to align team objectives with annual goals.
Ensure the team is tracking and reporting on key performance indicators.
Maintain a centralized OneDrive folder for all marketing, partnership, and project files.
Delegate responsibility for collaboration with internal marketing partners and external agencies.
Oversee planning and execution of trade shows and events, including the annual Summit, and in partnership with other teams across the business as needed.
Plan and maintain budget and track spending against that budget to ensure proper spending and allocation of resources.
Identify and cultivate strategic partnerships that advance marketing and business objectives
Maintain or oversee the maintenance of relationships with key partners.
Define a strategic framework to evaluate partnership opportunities.
Identify and nurture new industry partnerships that align with business strategy, expanding and strengthening workflow solutions and addressing important user needs.
The Person:
You love to learn and grow and be acknowledged for your valuable contributions. You’re not intimidated by innovation. Wouldn’t it be great if you could do your job and do a world of good? In fact, you embrace it. You also have:
Bachelor’s degree in Marketing, Business, or a related field.
5+ years of experience working with technology solutions supporting the construction industry required.
Excellent communication, relationship-building, and leadership abilities.
Ability to manage multiple projects and stakeholders in a fast-paced environment.
Experience in software product management and customer-facing commercialization highly preferred.
The Details:
You’ll receive a competitive salary and a great benefits plan, including:
Medical, dental, life, vision, disability, 401(k), Employee Stock Purchase Plan, paid time off, and tuition reimbursement in addition to programs & benefits in support of your well-being.
Discounts on Stanley Black & Decker tools and other partner programs.
And More:
We want our company to be a place you’ll want to be – and stay. Being part of our team means you’ll get to:
Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.
Learn: Have access to a wealth of learning resources, including our digital learning portal.
Belong: Experience an awesome place to work, where we have mutual respect and a great appreciation for a wide range of perspectives and experiences.
Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back, and sustainable business practices.
What’s more, you’ll get that pride that comes from empowering makers, doers, protectors, and everyday heroes all over the world. We’re more than the #1 tools company. More than a driving force in outdoor power equipment. More than a global leader in industrial. We’re visionaries and innovators. As successful as we’ve been in the past, we have so much further to go. That’s where you come in. Join us!
#LI-REMOTE
#LI-LG1
The salary range for this position is $115,800-$199,800.
We Don’t Just Build The World, We Build Innovative Technology Too.
Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 43,500 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.
Who We Are
We’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company.
Benefits & Perks
You’ll get a competitive salary and a comprehensive benefits plan that includes medical, dental, life, vision, wellness program, disability, retirement benefits, Employee Stock Purchase Plan, Paid Time Off, including paid vacation, holidays & personal days, and tuition reimbursement. And, of course, discounts on Stanley Black & Decker tools and products and well as discount programs for many other vendors and partners.
What You’ll Also Get
Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.
Learning & Development:
Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).
Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.
Purpose-Driven Company:
You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.
EEO Statement:
All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic.
If you require reasonable accommodation to complete an application or access our website, please contact us at (860) 827-3923 or at accommodations@sbdinc.com. Due to volume, we cannot respond to unrelated inquiries about the status of a completed application or resetting an account password.
Know Your Rights: Workplace discrimination is illegal (eeoc.gov)
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