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Director, West Coast Engagement

Role overview

Qualifications

  • 8+ years of experience as a K-12 school or systems leader (e.g., instructional coach, assistant principal, principal)
  • Ability to analyze instructional systems and leadership challenges, identify patterns, and connect leaders with appropriate supports
  • Expert knowledge of education policy, funding, and West Coast regional/state dynamics to anticipate partner needs
  • Proven ability in business development, network expansion, and strategic relationship management with cross-functional collaboration; Salesforce proficiency preferred

Responsibilities

  • Establishes and maintains deep, trusting relationships with senior school, system, and nonprofit leaders to address instructional challenges
  • Designs and implements a West Coast regional growth strategy, including recruitment, outreach, events, and collaboration with Marketing to ensure aligned messaging
  • Develops and maintains expertise in Instruction Partners’ services, supporting partners in diagnosing instructional challenges and aligning leadership priorities
  • Manages inbound leads and partnership data in Salesforce, analyzes insights, and informs actionable engagement and growth strategies

Key facts

  • Remote from: United States
  • Full time
  • Expert & Leadership (>10 years)
  • English

Other skills

  • Educational Leadership
  • Team Building
  • Relationship Management
  • Communication
  • Adaptability
  • Active Listening
  • Engagement Skills
  • Leadership
  • Teamwork
  • Trustworthiness
  • Collaborative Learning
  • Strategic Thinking
  • Relationship Building

About the company

Instruction Partners logo

Instruction Partners

Professional Training & Coaching

We are a team of educators guided by a simple vision; you should be able to walk into any classroom and see students engaged in the kind of challenging, inspiring, and supportive learning that will open doors and help them reach their full potential. We believe this vision can be a reality for every child, in every classroom, in every school, in every district. We strengthen instructional leadership in schools, school systems, and states to ensure teachers have the support they need to improve learning experiences and learning outcomes for students—with attention to students of color, students experiencing poverty, multilingual learners, and students with disabilities.

Company details

Company typeScaleup
IndustryProfessional Training & Coaching
Company size51 - 200

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Job description

This is a full-time, remote position anywhere on the West Coast (California preferred) in the contiguous United States, with national travel expected up to 50%.

What You’ll Do

As the Director of West Coast Engagement, you will expand Instruction Partners’ impact by developing and managing early stage partnerships with school systems, especially small and medium-sized districts and charters on the West Coast. You’ll help education leaders address their most pressing instructional challenges by identifying needs, building authentic relationships, and connecting them to effective solutions. This role leads partner development and account management, including setting a regional growth strategy, cultivating key relationships, understanding local contexts, and securing new partnerships and revenue. You’ll collaborate across teams to ensure strong, aligned support and impactful growth strategies. We’re looking for someone who combines instructional expertise with a passion for relationship-building and a drive to help leaders improve teaching and learning at scale.

Responsibilities:

Partnership Development & Relationship Management

  • Establishes and maintains deep, trusting relationships with senior school, system, and nonprofit leaders, grounded in solving instructional challenges
  • Cultivates and activates networks across systems, nonprofits, and connector relationships to generate new connections and partnership opportunities
  • Maintains consistent, values-driven engagement with partners, demonstrating results-oriented execution and modeling Instruction Partners’ core values in every interaction
Strategic Engagement & Regional Growth
  • Designs and implements a regional recruitment strategy to expand Instruction Partners’ network on the West Coast, aligning outreach efforts with long-term organizational vision and impact goals
  • Collaborates closely with the marketing team to execute a regional engagement strategy, including events, conferences, and targeted outreach, ensuring clear, consistent, and values-driven messaging that resonates with partners and prospects
Instructional Expertise & Partner Support
  • Develops and maintains expertise in Instruction Partners’ services and learning initiatives, connecting them to common instructional and leadership challenges
  • Collaborates with delivery team members to maintain a shared understanding of Instruction Partners’ approach, history, and ongoing work with current and former partners
  • Supports partners in diagnosing instructional challenges, aligning leadership priorities, and organizing teams for sustained improvement
Data Management & Operational Execution
  • Manages inbound leads and partnership data through Salesforce, analyzing insights to inform actionable strategies that drive partner engagement and growth
  • Anticipates and responds to shifts in context across school systems, regional service centers, and state education departments, adjusting engagement strategies proactively and thoughtfully

Candidate Qualifications and Traits:

  • 8+ years of experience as a school or systems leader in K-12 (e.g., instructional coach, assistant principal, principal, etc.)
  • Instructional Systems & Leadership Insight: Ability to analyze instructional systems and leadership challenges, identify patterns in school- and system-level barriers, and navigate complex educational structures to connect leaders with the right supports
  • Education Policy & Regional Context Awareness: Ability to apply expert knowledge of education policy, funding, and regional/state dynamics to anticipate partner needs and provide informed guidance across West Coast priority states
  • Strategic Relationship Management: Ability to build and sustain trust with diverse stakeholders, including senior education leaders and internal teams, through active listening, collaborative problem-solving, and cross-functional alignment
  • Business Development and Network Expansion: Ability to cultivate and expand networks, leverage data-informed strategies to identify high-potential connections, and convert them into long-term partnerships
  • Collaborative Marketing and Growth Strategy: Ability to translate local insights into actionable outreach and engagement strategies, co-design regional growth initiatives, and achieve revenue and partner recruitment goals
  • Cross-Functional Collaboration and Organizational Learning: Ability to integrate knowledge of services and learning initiatives to align engagement with delivery priorities, participate in feedback loops, and contribute to organizational learning and improvement

Preferred Qualifications and Traits:

  • Experience in K-12 consulting with business development expectations
  • Proficiency using Salesforce

Our Commitment to Diversity, Equity, and Inclusion in Hiring

At Instruction Partners, we know that difference enhances, transforms and strengthens our ability to serve students and schools. We invite and celebrate diversity of all perspectives, and we are deeply committed to ensuring equitable access and voice throughout our organization. Instruction Partners is proudly an equal opportunity workplace, and we value the inclusion of persons who have experienced poverty and/or for whom English is not their first language, and every race, gender identity, sexual orientation, disability, culture, ancestry, religion, national orientation, age, marital status or Veteran status. Join us, and let's work together to support great teaching and accelerate learning for every student.

Instruction Partners provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Instruction Partners complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Compensation:

The salary for this role is $120,000. Detailed information about the organizational compensation philosophy can be found here. Competitive benefits and private retirement investment options are available, as well as a generous vacation policy. See our detailed benefits package here: Benefits in Brief Overview. Additionally, Instruction Partners participates in E-Verify. Please see the E-Verify “Notice of Participation” and the Department of Justice “Right to Work ” posters for more information.

Our Mission: 

We strengthen instructional leadership in schools, school systems, and states to ensure teachers have the support they need to improve learning experiences and learning outcomes for students - with attention to students of color, students experiencing poverty, multilingual learners, and students with disabilities.

Our Vision:

All students experience an excellent education that prepares them to contribute to their community, achieve economic security, and pursue their dreams.
 

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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