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Growth Marketing/User Acquisition Manager

Key Facts

Remote From: 
Full time
English

Other Skills

  • •
    Virtual Collaboration
  • •
    Time Management
  • •
    Teamwork
  • •
    Social Skills

Roles & Responsibilities

  • Experienced growth marketer who has managed six-figure monthly user acquisition spend for an established product or app
  • Proficient in Facebook Ads and able to manage complex, multi-geo, multi-campaign accounts, collaborating with operations and creative teams
  • Strong analytics mindset with ability to discuss and report on downstream product metrics beyond advertising metrics
  • Understanding of measurement post-ATT and ability to implement key measurement strategies for products

Requirements:

  • Own all user acquisition and client relationships for a portfolio of apps across verticals, collaborating with client leadership and internal teams to drive growth
  • Develop expertise across the full ecosystem of performance advertising and scale products effectively and capital-efficiently
  • Collaborate with an experienced team to drive growth across mobile apps and revenue, ensuring scalable and cost-efficient campaigns
  • Communicate strategically in a remote, asynchronous environment and coordinate with cross-functional teams (operations, creative, analytics) to optimize campaigns

Job description

The Role:

We're currently looking for a seasoned growth marketer to be our User Acquisition Manager(we are open to senior positions for more experienced candidates), to drive strategy and operations across a portfolio of marketing channels for our clients.

Ideally this role starts off as a freelance/contract position, and grows into a part or full time role based on mutual interest. We're flexible on what the specifics of this could look like for the right candidates, including a possible role that stays part-time/freelance long term.

(This role requires significant time overlap with European time zones, and at least some overlap with North American time zones).

Responsibilities:

  • This is an opportunity to go inside some of the most exciting mobile apps in the world and help them grow.

  • You'll work with an experienced team that has driven hundreds of millions in revenue growing market leading apps.

  • You'll own all user acquisition and client relationships for a portfolio of apps across verticals, and work closely with client leadership teams, as well as our internal teams to continue to power their growth.

  • You will develop expertise across the full ecosystem of performance advertising and, most importantly, learn how to scale products effectively and capital-efficiently, and you will deepen your own craft in the process.

Requirements:

  • You are an experienced growth marketer who has ideally managed 6 figures a month in user acquisition spend for an established product or app.

  • You're proficient in Facebook ads, and are capable of managing complex, multi-geo, multi-campaign accounts, and interfacing with operations and creative teams to drive performance at scale.

  • You understand marketing analytics, and are able to discuss and report on downstream product metrics, not just advertising platform reported ones.

  • You understand creative strategy & execution, and how this is intertwined with media buying and advertising strategy.

  • You understand the nuances of measurement post-ATT, and are able to implement key measurement strategies for products.

  • You have strong social skills, and are able to communicate strategically, and navigate conversations where hard questions may be asked.

  • You are digitally fluent. Your to-do lists feel finite and manageable. You know and understand project management tools (Trello, Asana etc.), and communication tools like Slack. You are comfortable collaborating remotely and asynchronously via Google Docs, spreadsheets etc.

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