TITLE Strategist, SEO
DEPARTMENT Earned Media
DIVISION NP Digital Canada
LOCATION Remote – Canada
ABOUT OUR COMPANY
NP Digital (NPD) is a global award-winning performance marketing agency. AdAge named us Performance Marketing Agency of Year, Campaign Magazine labeled us the Global Agency of the Year in two categories, and The Drum awarded us the Agency Business Award for Global Development. Google recently handed us the Agency Excellence Award for Media Unification and both Inc. and AdAge listed us on their Best Places to Work lists.
NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.
NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience.
ABOUT THE OPPORTUNITY
This is a newly created role to support our growing SEO team.
NP Digital Canada is seeking an energetic, passionate, and strategic SEO Strategist to support the growth of our rapidly expanding Canadian business. We are looking for an experienced individual with a proven track record of formulating SEO recommendations and producing results.
In this role you will handle the day-to-day management of SEO accounts. You will be responsible for implementing data-backed SEO strategies to maximize campaign performance and creating and presenting client performance reports.
You will also help lead client strategy for some of NP Digital's key clients in Canada. A large portion of your time will be dedicated to client support, and deliver. However, we do want this person to have a huge passion for innovation, given that the SEO landscape is constantly shifting.
You will be responsible for ensuring that both our clients and our team's SEO strategy is working well and delivering industry-leading SEO work by identifying ways to make our SEO practice more effective and efficient, working alongside our Content Manager and SEO members.
A critical component of this role is the ability to innovate. This includes supporting the overall growth of the business, execution, providing strategic thinking, participating in thought leadership, and contributing to NPD globally with innovative thinking on SEO and GEO.
The ideal candidate for this role is someone with 4+ years of SEO experience, with a strong focus on all components of SEO and content marketing (on-page, off-page, link building, technical, e-commerce, local, international, etc.)
Last but not least, you should have a clear vision of where the SEO industry is going and contribute to developing new offerings for emerging areas.
To qualify, candidates must reside and be eligible to work in Canada. Toronto-based is ideal as some light travel will be required.
ABOUT THE RESPONSIBILITIES
In this role, you will report directly to the SEO Director and SVP Product and be responsible for SEO strategy with a focus on customer satisfaction.
Responsibilities include but are not limited to:
ABOUT YOU
ABOUT YOUR GROWTH
As an organization we support your growth and development by investing in your learning to advance your career. We believe in empowering you to showcase your knowledge and skills to win together. Career path opportunities for this department includes:
ABOUT OUR BENEFITS
We offer a comprehensive and flexible benefits package to all regular, full-time employees. Benefits include but not limited to:
ABOUT THE COMPENSATION
ABOUT OUR CULTURE
We value our best-in-class company culture, which is results-driven, innovative, fast-paced and fun. Our focus is on outcome, not output. We encourage our employees to work with an entrepreneurial spirit while applying a businesslike approach. When you work with great people and leaders that support you, there is no end to what you can accomplish. We celebrate different backgrounds and perspectives from our team members, but one thing we all have in common is a core set of values:
Think Big
“Think Big” challenges our teams in all aspects of the business. For our clients, it requires that we expand their vision beyond what’s expected, while pushing us to become a committed partner who provides strategic recommendations and measurable outcomes.
Own It
“Own It” plays a key role in encouraging employee autonomy. We believe owning it inspires employees to build skillsets within their roles and beyond to drive their career where you want. “Own It” highlights ability to make the work yours and deliver creative results.
Have Fun
“Have Fun” means we enjoy working together and cultivating a great work experience for everyone. Our passion for what we do is visible throughout the organization. Anything we enjoy, we are naturally going to do better, so we make our work something we look forward to, rather than simply something we have to do.
ABOUT OUR PRACTICES
NP Digital takes a human-centric approach to hiring. AI tools may assist with administrative or creative tasks, but all evaluations and decisions are made by our awesome people.
NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture! Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.

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