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Key Account Manager - Soil Health

Job description

Cawood is the largest independent provider of analytical laboratory testing and sampling services for the land-based industries in the UK. With 15 sites around the country specialising in different types of analysis, we are always looking for skilled and talented individuals to join our teams.

This is an exciting time to join Cawood. The business is growing and there are plenty of opportunities for people who want to work hard, have fun and be part of our success.

Job Description:

Key Account Manager (Soil Health)

Hybrid | Up to 1.5 hours from Bracknell | Occasional travel to Ireland

We’re looking for an experienced Key Account Manager to take ownership of our most important customer relationships within our Soil Health segment, spanning our NRM and IAS businesses.

This role is focused on retention, price realisation, and long‑term account growth, delivered through strategic account management, proactive opportunity identification, and close cross‑functional collaboration. You’ll act as a trusted partner to key customers, ensuring they are not just satisfied, but genuinely over‑served.

About the business

Our Soil Health teams deliver laboratory services across soil, crop, and environmental analysis, helping customers make informed decisions that improve productivity, sustainability, and environmental outcomes. Backed by deep technical expertise, robust systems, and a values‑led culture, we support customers operating at the heart of sustainable agriculture and environmental stewardship.

The role

As a Key Account Manager, you’ll have full responsibility for a defined portfolio of A‑grade customer accounts, owning retention, growth, and commercial performance. You’ll build deep, multi‑level relationships, identify and convert opportunities, and work closely with Business Development, Sales Support, Operations, and Product teams to deliver long‑term value.

What you’ll be responsible for

  • Owning and growing a portfolio of strategic customer accounts
  • Building trusted relationships with senior stakeholders across complex organisations
  • Developing and executing robust account plans focused on retention and growth
  • Identifying and converting cross‑sell, upsell, price and new opportunity growth
  • Leading contract renewals and supporting pricing and commercial discussions
  • Using CRM/LIMS and data to manage pipeline, performance, risk, and opportunity
  • Collaborating cross‑functionally to deliver outstanding customer outcomes

About you

You’re a commercially minded Key Account Manager who thrives on long‑term customer partnerships and delivering sustainable growth.

You’ll bring:

  • Proven key account experience managing and growing complex B2B accounts
  • Strong background in contract negotiation, pricing, and commercial growth
  • Exceptional relationship‑building skills with senior stakeholders
  • A data‑driven mindset, comfortable using metrics, CRM and structured account plans
  • The ability to manage a large portfolio (c. 40–60 accounts) with discipline and resilience
  • A collaborative approach, working seamlessly across sales, ops and technical teams

Experience in agriculture, animal health, environmental or technical services is highly desirable.

Values matter

Alignment with our EBI Core Values is non‑negotiable:

  • People Matter
  • Kaizen Mindset
  • Win and Grow with Customers
  • Long‑Term Approach

We’re looking for someone with high ownership, a continuous improvement mindset, and the resilience to thrive in a fast‑moving, complex environment.

Why join us?

  • Purpose‑driven work supporting sustainable agriculture and the environment
  • Ownership of strategic, high‑impact customer relationships
  • Strong technical expertise and systems to support your success
  • Career development opportunities across a growing, global organisation
  • A collaborative, values‑led culture that invests in its people

Hybrid role – you’ll need to be based within 1.5 hours of Bracknell, with occasional travel to Ireland.

If you’re motivated by long‑term partnerships, commercial ownership, and work that genuinely matters, we’d love to hear from you.

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