XTN-328E855 | SENIOR DESIGNER AND ANIMATOR

Tasks / Accountabilities 

• Translate creative concepts into exceptional design and motion across campaign ecosystems, ensuring every asset feels cohesive, premium and on brand. 

• Create and refine storyboards, transitions, and animation tests to define an execution approach early and de-risk production hold ups or limitations. 

• Maintain strong fundamentals across all work: typography, layout, hierarchy, pacing, timing, easing, legibility, and brand consistency. 

• Proactively identify opportunities to elevate craft and simplify complexity – making the work better and more efficient. 

• Support creative teams with practical execution thinking (formats, feasibility, channel requirements, production pathways). 

Key Performance Indicators 

• Craft and polish: Work consistently meets a “ready for market” standard with minimal finishing fixes. 

• Ideation: Strengthen the core idea with design and motion to help it land clearly. 

• Consistency: Campaigns feel unified across ratios, formats, placements and rounds. 

• Senior-level judgement: Makes smart trade-offs, protects quality, and proposes solutions under constraints and practical limitations. 

Tasks / Accountabilities 

• Execute and adapt creative across all channels, Print, Digital OOH (static + motion), Social (platform variants; short-form motion; stories/reels formats), and Web/Display (including HTML banner animation output). 

• Own the day-to-day execution of feedback from internal stakeholders and clients — interpreting notes accurately, implementing efficiently, and maintaining quality through iterations. 

• Ensure deliverables meet all channel specifications: dimensions, safe areas, readability, file weight, codecs, durations, frame rates, and platform requirements. 

• Contribute to internal or client-facing reviews with clear articulation of execution choices (when required), helping stakeholders understand what’s being made and why. 

Key Performance Indicators 

• Accuracy and responsiveness: Feedback is actioned correctly with fewer back-and-forth rounds. 

• Channel compliance: Deliverables pass technical checks and require minimal production rework. 

• Confidence and trust: Stakeholders rely on you to deliver under pressure without quality dropping. 

Tasks / Accountabilities 

• Act as a senior reference point for design and motion – sharing approaches, references, templates, shortcuts, and best practice. 

• Provide informal mentoring to junior team members: constructive critique, file hygiene guidance, and practical coaching to lift output. 

• Be a collaborative partner to Creative, Studio and Production – solutions-focused, calm, and generous with knowledge. 

Key Performance Indicators 

• Team uplift: Your input improves others’ work and reduces avoidable production issues. 

• Collaboration quality: You strengthen cross-team workflows and relationships through clarity and reliability. 

• Positive influence: You contribute to a culture of high standards, pace and professionalism. 

Tasks / Accountabilities 

• Deliver the highest creative standard possible within agreed timelines and budgets. 

• Provide accurate time estimates and flag risks early (complexity, approvals, production constraints). 

• Complete timesheets accurately and on time. 

Key Performance Indicators 

• Delivery efficiency: Time and scope are managed realistically; work lands on schedule. 

• Commercial judgement: You protect craft while making pragmatic execution choices. 

• Low friction: Admin is accurate, timely, and dependable. 

Tasks / Accountabilities 

• Run multiple jobs concurrently, prioritising effectively, communicating progress clearly, and escalating blockers early. 

• Maintain excellent file hygiene: clean layers, consistent naming/versioning, tidy comps/timelines, and clear handover notes. 

• Partner with Studio/Production team members for smooth delivery: packaged files, organised exports, and specification-ready outputs. 

• Own QA before delivery: spelling, alignment, timing, legibility, audio levels (where relevant), file weight, and spec compliance. 

Key Performance Indicators 

• Production readiness: Clean handovers; minimal avoidable amends; fewer last-minute issues. 

• Operational reliability: Strong organisation and version control; others can pick up your files easily. 

• Consistent output under pressure: Quality and accuracy remain high at pace. 

Core Design 

• Strong capability in Figma and/or Adobe Creative Cloud (Photoshop, Illustrator; InDesign as needed). 

• Excellent typography, layout and composition with sharp attention to detail. 

• Confident adapting a core idea into multiple ratios and formats with responsive thinking. 

Motion / Animation 

• Strong animation skills with solid working knowledge of After Effects (motion design, compositing, video outputs for social/OOH/web). 

• Competency in Adobe Animate for HTML5 banner animation output and delivery-ready handover. 

• Strong grasp of motion fundamentals (timing, easing, pacing, staging, transitions) and how to use motion to support communication. 

• Confident exporting for platform requirements (file weights, codecs, frame rates, durations, specs). 

Production / Delivery 

• Strong experience producing work from concept through to finished outputs, coordinating effectively with wider Studio/Production team. 

• High standard of organisation and workflow discipline under deadlines. 

• Comfortable contributing to decks and internal comms (Google Slides). 

Updated Tools & AI 

• Comfortable using AI-assisted tools to speed up exploration and production (e.g., Adobe Firefly features) while maintaining strong creative judgement and craft standards. 

• Applies AI responsibly: rapid ideation, variation generation, and workflow acceleration – with careful QA, brand integrity and accuracy at the final stage. 

• Bonus: familiarity collaborating with developers / partners for HTML display delivery requirements and constraints.