Growth Product Manager (Style) at BetterMe

About us:

BetterMe — a global wellness ecosystem empowering millions to become better — physically, mentally, and emotionally. We build what makes people better and keep challenging ourselves to inspire others.

As a Growth Product Manager for BetterMe Style, you will work on a fast-growing fashion product focused on helping users discover their personal style through personalized experiences. You will focus on improving conversion, identifying growth opportunities, and testing hypotheses to enhance user experience and revenue.

Your impact:

• Drive product growth by improving key metrics across acquisition and activation funnels.
• Analyze user behavior, funnel performance, and feedback to identify bottlenecks and growth opportunities.
• Generate and prioritize hypotheses, participate in A/B testing, and measure their impact on conversion and monetization.
• Collaborate closely with marketing, design, analytics, and research teams to achieve impactful business results.

About you:

• 1+ years of experience in a growth-focused role (e.g., Growth Product Manager, Product Manager).
• Hands-on experience with growth metrics, A/B testing, and product analytics.
• Basic understanding of design principles and copywriting strategies.
• Strong verbal and written communication skills.
• Ability to work with cross-functional teams.
• Upper-intermediate or higher proficiency in English.

Will be a plus:

• Experience working on B2C or subscription-based products.
• Interest in the fashion domain.

What you get at BetterMe:

A mission that inspires. Every line of code, every design, every idea helps millions of people become healthier and more confident.
Trust without micromanagement. You manage your time and make decisions independently. We value outcomes, not online hours.
Growth opportunities. 90% of our leads have grown within the company. There’s space for initiative, new responsibilities, and real career upgrades.
Flexible work format. Choose what works best for you — office, remote, or hybrid.
Wellness in practice. Offline: workouts with professional trainers in our corporate gym, massage, corporate lunches, sports, and team activities — everything you need to recharge and reset together. Online: regular online workouts, partner discounts, and free access to our products.
Health insurance & corporate doctor.
Open communication. Transparency across teams, honest feedback, and support for initiatives are part of our everyday culture.
Support for sports events. We cover entry fees and encourage the team to compete and participate together.
Modern equipment. We provide new hardware and everything you need for productive work.
Legal & finance support. Experienced lawyers and financial specialists are always there to help — from documents to personal consultations.

Find more about us on social media platforms: Instagram, LinkedIn.