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Paid Media Specialists

Role overview

Qualifications

  • Based in LATAM, Africa, or Eastern Europe
  • Available to work during U.S. business hours aligned with client time zones
  • Experience managing paid media campaigns across Google Ads, Meta (Facebook/Instagram), TikTok, and LinkedIn
  • Strong analytical, data-driven approach with ability to monitor, optimize, and report on performance metrics (CPL, CPA, ROAS)

Responsibilities

  • Manage, optimize, and report on paid media campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), TikTok, and LinkedIn
  • Optimize campaigns to improve key metrics such as CPL, CPA, and ROAS by analyzing data and adjusting strategies
  • Build and manage paid campaigns specifically geared toward lead generation, increasing qualified leads and driving ROI
  • Use data to monitor and optimize campaigns, generating reports on performance and providing insights to improve results

About the company

Scale Army Careers logo

Scale Army Careers

Most job boards make candidates do all the workβ€”decoding vague posts, chasing unclear compensations, and applying into the void. We built Scale Army Careers to change that. We connect talented people around the world with remote roles in the U.S., Paid in USD. We're here to help you grow your career. Every position is clear, vetted, and backed by expert review. If you’re a fit, you’ll hear from us within 72 hours. No guesswork. No chaos. Just great jobs, matched right. β†’ Keep an eye on our listings. New roles drop often, and they move fast.

Company details

Company size11 - 50

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Job description

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.


This is an ongoing opportunity pipeline for future paid media roles. By applying, you will be considered for various paid media roles across our client projects.

Key Responsibilities:

  • Paid Media Campaign Management:
    Manage, optimize, and report on paid media campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), TikTok, and LinkedIn.

  • Optimization & Reporting:
    Focus on optimizing campaigns to improve key metrics such as CPL, CPA, and ROAS. Ensure the success of each campaign by analyzing data and adjusting strategies as needed.

  • Lead Generation:
    Build and manage paid campaigns specifically geared toward lead generation, working towards increasing qualified leads and driving ROI.

  • Data-Driven Approach:
    Use data to monitor and optimize campaigns, generating reports on performance and offering insights to improve results.

  • Collaboration:
    While you will be working independently, you will also be expected to share insights and collaborate with our internal team and clients as needed.

Why Apply?
This is an ongoing pipeline for talented paid media professionals. Even if there isn’t a current open position, we’ll keep your application on file for when new opportunities arise. By applying, you’re joining a network of experts considered for various projects across industries. You will be contacted when your experience matches client needs.

Application Process:

To be considered for this role these steps need to be followed:

  • Fill in the application form

  • Record a video showcasing your skill sets

Apply once. Then go straight to the hiring manager.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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