Key Facts

Remote From:

Full time

English

Hard Skills

Sales Prospecting Lead Generation Full-Cycle Sales Salesforce Prospect Management HubSpot CRM Lead Generation Customer Requirements Analysis Sales Development Microsoft Dynamics CRM Pipeline Planning Social Marketing Performance Metric Cross-Functional Collaboration Online Communication Project Collaboration

Other Skills

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Non-Verbal Communication
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Proactivity
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Goal-Oriented
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Self-Motivation

Roles & Responsibilities

1-3 years of experience in sales development, lead generation, or similar roles (preferably in cybersecurity, technology, or B2B environments)
Strong verbal and written communication skills with the ability to explain complex concepts to business audiences
Experience with outbound prospecting and high-volume calling (up to about 75 calls per day) and understanding of prospecting, qualification, and meeting-setting within a sales cycle
Proficiency with CRM tools (Salesforce or HubSpot) and exposure to cybersecurity solutions is a plus

Requirements:

Identify, research, and target potential clients across designated industries; engage prospects via phone, email, and social channels
Qualify prospects by assessing needs, budget, timeline, and challenges to determine alignment with cybersecurity solutions
Partner with sales and marketing to maintain a steady flow of qualified leads and keep CRM up-to-date for leads and opportunities
Schedule qualified meetings and product demonstrations; provide context for lead handoffs and strive to meet or exceed outreach and meeting targets

SonicWall

Cybersecurity

About SonicWall

SonicWall has been fighting the cyber-criminal industry for over 30 years defending small, medium-size businesses and enterprises worldwide. Backed by research from the Global Response Intelligent Defense (GRID) Threat Network, our award-winning real-time breach detection and prevention solutions, coupled with the formidable resources of over 10,000 loyal channel partners around the globe, are the backbone securing more than a million business and mobile networks and their emails, applications and data. This combination of products and partners has enabled a real-time cyber defense solution tuned to the specific needs of the more than 500,000 global businesses in more than 215 countries and territories. *U.S. Patents 7,310,815; 7,600,257; 7,738,380; 7,835,361; 7,991,723

Company type: Large

Industry: Cybersecurity

Founded: 2018

Company size: 1001 - 5000

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Job description

SonicWall is a cybersecurity forerunner with more than 30 years of expertise and is recognized as a leading partner-first company, ensuring our partners and their customers are never alone in the fight against cybercrime. With the ability to build, scale and manage security across the cloud, hybrid and traditional environments in real-time, SonicWall provides relentless security against the most evasive cyberattacks across endless exposure points for increasingly remote, mobile and cloud-enabled users. With its own threat research center, SonicWall can quickly and economically provide purpose-built security solutions to enable any organization—enterprise, government agencies and SMBs—around the world. For more information, visit www.sonicwall.com or follow us on Twitter, LinkedIn, Facebook and Instagram.

Role Overview

As a Sales Development Representative (SDR), you will play a key role in driving revenue growth by generating and nurturing high-quality Sales Accepted Leads (SALs). In this role, you will identify and engage prospective and existing customers, qualify opportunities, and schedule meetings for the sales team. This is an excellent opportunity to contribute to a mission-driven organization while building your career in the fast-paced cybersecurity industry.

This position supports business operations within the United States and may be aligned to a U.S. territory across Eastern, Central, Mountain, or Pacific time zones. Work hours may be adjusted to match the business hours of the assigned territory.

Key Responsibilities

Lead Generation

Identify, research, and target potential clients across designated industries and organizations
Engage prospects through multiple channels, including phone, email, and social platforms

Lead Qualification

Conduct initial outreach and assess prospects based on defined qualification criteria (company size, needs, budget, timeline, etc.)
Understand customer challenges and determine alignment with cybersecurity solutions

Pipeline Development

Partner with sales and marketing teams to maintain a consistent flow of qualified leads
Maintain accurate and timely updates in CRM systems for leads and opportunities

Sales Team Collaboration

Schedule qualified meetings and product demonstrations for sales representatives
Provide context and insights to ensure effective lead handoff and follow-up

Revenue Contribution

Meet or exceed weekly and monthly performance targets for outreach and meetings
Generate high-quality opportunities that contribute to revenue growth

Continuous Learning

Stay informed on cybersecurity trends, solutions, and market developments
Participate in ongoing training to strengthen sales skills and performance

Qualifications & Experience

1–3 years of experience in sales development, lead generation, or similar roles (preferably within cybersecurity, technology, or B2B environments)

Communication Skills

Strong verbal and written communication abilities
Comfortable explaining complex concepts to business audiences

Sales Acumen

Understanding of prospecting, qualification, and meeting-setting within a sales cycle
Experience with outbound phone engagement preferred, including high-volume activity (up to ~75 calls per day)

Technical Familiarity

Experience using CRM tools such as Salesforce or HubSpot
Exposure to cybersecurity solutions is a plus, but not required

Performance Orientation

Demonstrated ability to meet or exceed activity and pipeline metrics

Personal Attributes

Self-motivated, proactive, and goal-oriented
Collaborative team player capable of working cross-functionally

Education

Bachelor’s degree in Business, Marketing, Communications, or related field, or equivalent practical experience

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SonicWall is an equal opportunity employer.

We are committed to creating a diverse environment and are an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.

At SonicWall, we pride ourselves on recruiting a diverse mix of talented people and providing active security solutions in 100+ countries.

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