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E-Commerce Marketing Specialist

Roles & Responsibilities

  • Experience running performance-focused e-commerce marketing campaigns
  • Strong understanding of audience targeting and ad optimisation
  • Experience with Shopify-based stores
  • Familiarity with Meta Ads Manager and/or Google Ads

Requirements:

  • Plan, build, and optimize paid advertising campaigns (Meta/Facebook, Google, etc.)
  • Develop highly targeted campaigns to drive local foot traffic to the retail store and national/international e-commerce sales
  • Analyse ad performance and continuously optimise for conversions and ROI
  • Work with Shopify collections and product structures to support automated ad campaigns

Job description

We are looking for an E-commerce Marketing Specialist to help grow our Canada based client’s
innovative retail business. Our client supports over 100 local food producers and operates both
a physical retail location and an expanding online store. After several years of strong growth,
they are now focused on expanding our e-commerce reach beyond their local market and
driving targeted online sales nationally and internationally.
We’re looking for someone who understands performance-driven marketing. The right candidate
will know how to carefully target audiences, optimise ad campaigns, and turn traffic into
conversions.
This role will begin part-time during an initial vetting period, with the opportunity to transition into
a long-term full-time position for the right person.

Responsibilities
● Plan, build, and optimize paid advertising campaigns (Meta/Facebook, Google, etc.)
● Develop highly targeted campaigns to drive both:
○ Local foot traffic to the retail store
○ National and international e-commerce sales
● Analyse ad performance and continuously optimise for conversions and ROI
● Work with Shopify collections and product structures to support automated ad campaigns
● Support SEO improvements and website optimisation
● Collaborate with internal team members to identify promotions, featured products, and campaigns
● Test new strategies and marketing channels to diversify customer acquisition

What We’re Looking For
  • Experience running performance-focused e-commerce marketing campaigns
  • Strong understanding of audience targeting and ad optimisation
  • Experience with Shopify-based stores
  • Familiarity with Meta Ads Manager and/or Google Ads
  • Ability to analyse campaign data and make data-driven decisions
  • Strong communication skills and excellent written English
  • Honest and transparent working style, particularly with time tracking and tools used

  • Nice to Have
  • Experience integrating Shopify collections with ad campaigns
  • SEO knowledge
  • Experience working with small businesses or local brands
  • Familiarity with automation within advertising platforms


  • Working Style
  • We are looking for someone who is:
  • Transparent and trustworthy in their work
  • Not overly reliant on AI
  • Independent and proactive
  • Interested in building a long-term working relationship
  • Over time, the role may expand to include customer engagement, marketing content, and broader e-commerce operations depending on the candidate’s strengths.
  • Why Join Assist World?

    100% REMOTE
    $50 birthday bonus
    $200 testimonial bonus
    $500 entry monthly raffle
    NO TRACKER. NO PROBLEM

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