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M140 - Manager, Regional Marketing

Roles & Responsibilities

  • Experience leading regional/local marketing initiatives and driving top-line performance
  • Ability to manage local agencies and partner with franchisees and other key stakeholders
  • Strong analytical skills to evaluate campaign performance, sales trends, and market insights
  • Cross-functional collaboration skills to work with Operations, Accounting/Finance, and Marketing

Requirements:

  • Manage local agencies in development and implementation of coop-wide and store-level marketing initiatives including media, CRM, offer management, creative, and local store marketing; ensure brand standards.
  • Analyze campaign performance, sales trends, and market insights to present to co-ops and franchisees and assist in providing solutions to optimize results; monitor competitive activity.
  • Assist local agencies in annual and quarterly planning for assigned markets; provide calendar, budget, and national media updates to adequately develop recommendations.
  • Collaborate across Operations, Accounting/Finance, and all Marketing functions; support new store openings and on-site market activations; socialize market initiatives and best practices to senior marketing leaders.

Job description

What’s Unique About You Is What Makes Us Better! Diversity is our strength and competitive advantage. Bring your flavor to the Papa John's team today!

Job Summary 
The Manager, Regional Marketing is responsible for providing leadership and top-line performance by implementing local marketing initiatives across markets of responsibility. The role is responsible for using marketing analysis and insights to understand business performance and develop local market plans to grow the business. 

Duties and Responsibilities (other duties as assigned)

  • Manage local agencies in the development and implementation of coop wide and store-level marketing initiatives including media, customer relationship management, offer management, creative, and local store marketing. Ensure brand standards are maintained

  • Serve as marketing partner and resource for franchisees and other key stakeholders

  • Assist local agencies in annual and quarterly planning for assigned markets; provide calendar, budget, and national media updates to adequately develop recommendations

  • Analyze campaign performance, sales trends, and market insights to present to co-ops and franchisees and assist in providing solutions to optimize results

  • Monitor competitive activity in assigned markets and identify opportunities to share with regional leadership and local agencies

  • Support new store openings and on-site market activations

  • Collaborate cross-functionally with Operations, Accounting/Finance, and all Marketing functions

  • Serve as subject matter expert in markets of responsibility by socializing market initiatives, performance, and best practices to senior marketing leaders

Everybody loves pizza, which means they also love the people who are behind the scenes working to deliver it. This is complex and challenging work – but let’s face it – it’s also pizza! If you want a fulfilling career with a company that’s always moving forward, we’re the right place.

Papa John's is a Federal Contract employer who participates in E-Verify to confirm employment eligibility for each new team member. For more information please view the following PDFs: E-Verify Poster (English) - Right to Work Poster (English) - E-Verify Poster (Spanish) - Right to Work Poster (Spanish) Papa John's is an Affirmative Action and Equal Opportunity Employer. For more information please click on the following PDF. See terms & conditions for site use.

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