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E-mail Marketing Specialist

Job description

This is a remote position.

We’re looking for an Email Marketing Specialist with a solid understanding of marketing automation, customer journey flows, and eCommerce growth levers.

Key Responsibilities

  • Plan, build, and execute email campaigns and automated flows (e.g., welcome, abandoned cart, post-purchase, re-engagement) in HubSpot
  • Support broader lifecycle marketing strategies with hands-on execution and optimization
  • Collaborate with content and design teams to produce email assets that reflect brand tone and drive conversion
  • Implement segmentation strategies to target specific audiences and improve deliverability and engagement
  • Track and report on key performance metrics (open rates, CTR, CVR, etc.), identifying insights and opportunities
  • Conduct A/B testing on subject lines, copy, design, and send times to optimize performance
  • Maintain and organize contact lists, ensuring data hygiene and compliance with email regulations (e.g., GDPR, CAN-SPAM)
  • Stay current with best practices and trends in email marketing and eCommerce automation
  • Occasionally assist in cross-channel campaign alignment (e.g., paid media, landing pages, pop-ups)


Requirements

  • 2–4 years of hands-on experience in email marketing, ideally in eCommerce or DTC
  • Proficient with HubSpot (flows, lists, segmentation, reporting); experience with Klaviyo is a plus
  • Strong analytical skills to interpret email KPIs and recommend data-driven actions
  • Good eye for design and UX within email templates (no need to code, but basic editing/design skills a plus)
  • Strong copy instincts and attention to detail
  • Comfortable working independently and in collaboration with creative and growth teams
  • Familiarity with eCommerce platforms like Shopify is preferred

Nice to Have

  • Experience with multi-channel lifecycle strategies (email, SMS, pop-ups)
  • Knowledge of CRO tactics and landing page/email alignment
  • Exposure to performance marketing and its impact on retention/email strategy


Benefits

  • Be part of a team that lives and loves flexibility but has the drive to become one of the best agencies working for Worldwide clients.
  • Strong work-life balance culture
  • Flexible work arrangements
  • Flexible working time
  • Gifts for special days
  • Competitive payment structure.
  • Full REMOTE Work.
  • 18 working days off.


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