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CRM Specialist (User Experience)

Role overview

Qualifications

  • Experience in tooltips, tours, and survey implementation.
  • UX/UI design experience and user research.
  • Data analysis skills for measuring and optimizing UX initiatives.
  • Knowledge of CRM tools (e.g., Chameleon, Customer.io, OneSignal) and familiarity with CRM for gaming/sportsbook domains.

Responsibilities

  • Develop and implement a strategy for using tooltips, tours, and surveys to improve the user experience.
  • Collaborate with designers, developers, and other stakeholders to create and implement effective tooltips, tours, and surveys.
  • Measure the effectiveness of tooltips, tours, and surveys and make improvements as needed.
  • Collaborate with the customer support team to address user questions and feedback.

About the company

Pacifica Continental logo

Pacifica Continental

Staffing & Recruiting

Pacifica Continental is a global recruitment firm specialized in strategic positions such as board members, c-suites, senior and middle management. Our customized solutions and consultative approach ensure the selection of the best talent in the market.Our operations have reached more than 50 countries, including more than 250 cities worldwide. We pride ourselves on working with precision and knowledge in a wide range of industries. Always committed to the continuous acquisition of industry knowledge, we partner with a large number of multinational and local companies. By developing a strong interface between our operations, we offer global solutions with a local focus.We adapt our strategy to meet the needs of each client, driving business growth, supporting them in their internal strengthening and overcoming adversities. Working with the utmost precision and expertise, we offer specialized recruitment services, market mapping, assessment projects and temporary recruitment.

Company details

Company typeSME
IndustryStaffing & Recruiting
Company size51 - 200

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Job description

 Our client is looking for a CRM Specialist (User Experience Specialist) responsible for creating, managing, and optimizing in-app messages, push notifications, tooltips, tours, and surveys to improve the user experience for new and existing users.

 

Responsibilities

  • Develop and implement a strategy for using tooltips, tours, and surveys to improve the user experience.
  • Work with designers, developers, and other stakeholders to create and implement effective tooltips, tours, and surveys.
  • Measure the effectiveness of tooltips, tours, and surveys and make improvements as needed.
  • Collaborate with the customer support team to answer user questions and feedback.

 

Requirements:

  • Strong design, communication, and collaboration skills.
  • Experience in tooltips, tours, and survey implementation.
  • Experience in UX/UI design
  • Experience in user research
  • Experience in data analysis
  • Knowledge of Chameleon, Customer.ioOneSignal or others CRM Sportbooks systems
  • CRM oriented
  • Understanding of the gaming industry
  • Fluency in English 

 

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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