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Sales Enablement Lead, Digital Out of Home (DOOH)

Key Facts

Remote From: 
Full time
Senior (5-10 years)
English

Other Skills

  • Non-Verbal Communication
  • Adaptability
  • Dealing With Ambiguity
  • Teamwork

Roles & Responsibilities

  • 5+ years of experience in DOOH, digital media and programmatic
  • Strong understanding of programmatic ecosystems and supply/demand dynamics
  • Experience supporting sales teams through training, playbooks, or strategic deal support
  • Comfortable operating cross-functionally without direct authority

Requirements:

  • Act as internal DOOH subject-matter expert for Sales, Enterprise, and Customer Success; develop positioning, playbooks, pitch materials, and training to enable seller confidence and consistency; support strategic sales cycles and refine messaging to improve adoption and close rates
  • Partner with supply and operations teams to support DOOH inventory strategy and packaging; identify high-value verticals and surface market feedback to inform supply prioritization
  • Coordinate with Product, Operations, Ad Ops, and Finance to ensure DOOH readiness, define execution guardrails, intake workflows, and maintain internal documentation; track adoption trends and flag friction points early
  • Stay current on DOOH ecosystem trends, partner models, and competitive positioning; translate industry developments into actionable guidance for internal teams

Job description

Madhive is the leading independent and fully customizable operating system built to help local media professionals build profitable, differentiated, and efficient businesses. Madhive empowers sales teams to extend their reach into streaming and connects local advertisers with the communities they serve. Madhive’s platform provides the unique ability to reach local audiences at national scale, with premium supply partnerships and end-to-end tools for planning, targeting, and measuring full-funnel campaign outcomes. Powering campaigns for over 30,000 small and medium businesses per day, Madhive is driving the evolution of local media. 

Sales Enablement Lead, Digital Out of Home (DOOH)

The Opportunity

Madhive is expanding its Digital Out of Home (DOOH) capabilities and is seeking a Sales Enablement Lead to drive adoption, execution, and internal alignment across this channel.

This is a high-impact individual contributor role that sits at the intersection of strategy, revenue enablement, and operations. You will serve as the internal subject-matter expert for DOOH, equipping sellers to position and scale DOOH effectively, shaping inventory strategy in partnership with cross-functional teams, and ensuring operational readiness as demand grows.

This role is ideal for someone who thrives in emerging channel environments and enjoys building structure, clarity, and repeatability in fast-moving spaces.

What You’ll Do

Sales Enablement & Revenue Support

  • Serve as the internal DOOH expert for Sales, Enterprise, and Customer Success teams

  • Develop positioning, playbooks, pitch materials, and training to enable seller confidence and consistency

  • Support strategic sales cycles as needed, particularly for complex or enterprise opportunities

  • Identify common objections and refine messaging to improve adoption and close rates

Inventory & Supply Strategy Support

  • Partner with supply and operations teams to support DOOH inventory strategy and packaging

  • Identify high-value vertical and venue groupings to support scalable offerings

  • Surface market feedback and seller insights to inform supply prioritization

Operational Alignment & Execution

  • Coordinate with Product, Operations, Ad Ops, and Finance to ensure DOOH readiness and process clarity

  • Help define execution guardrails, intake workflows, and internal documentation

  • Track adoption trends and flag operational friction points early

Market & Competitive Intelligence

  • Stay current on DOOH ecosystem trends, partner models, and competitive positioning

  • Translate industry developments into actionable guidance for internal teams

What We’re Looking For

  • 5+ years of experience in DOOH, digital media and programmatic

  • Strong understanding of programmatic ecosystems and supply/demand dynamics

  • Experience supporting sales teams through training, playbooks, or strategic deal support

  • Comfortable operating cross-functionally without direct authority

  • Highly organized and process-oriented, with the ability to turn ambiguity into structure

  • Strong written and verbal communication skills

We are Madhive

Madhive is a dynamic, diverse, innovative, and friendly place to work. We embrace our differences and believe they fuel our creativity. We come from varied backgrounds and think that’s important. Whether it’s taking ideas from previous lives and applying them in different ways or creating something completely new, we are all trail-blazing team players who think big and want to make an impact. 

We are committed to cultivating a culture of inclusion and collaboration. We welcome diversity in education, culture, opinions, race, ethnicity, gender identity, veteran status, religion, disability, sexual orientation, and beliefs.

Please be advised that we will NOT be using third-party recruiting agencies for this search.

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