Logo for Sprinto

Performance Marketing Specialist

Role overview

Qualifications

  • 4–6 years of hands-on performance marketing experience
  • Proven experience managing $100K+/month ad budgets (ideally higher)
  • Demonstrated success improving conversion rates through structured experimentation
  • Strong analytical thinking and commercial acumen

Responsibilities

  • Own Google Ads at scale: manage and optimize Search, Performance Max, Display, and YouTube campaigns; scale budgets efficiently without compromising CAC; drive structured experimentation across bidding, audience, and creative; implement robust conversion tracking and attribution models
  • Lead Conversion Rate Optimization: run hypothesis-driven A/B tests across landing pages and funnel stages; identify and eliminate conversion bottlenecks; improve CVR from click → lead → qualified pipeline
  • Strengthen Marketing Operations and Data Flows: work closely with CRM systems (HubSpot/Salesforce or similar); set up and troubleshoot tracking (GA4, GTM); manage integrations using tools like Zapier or Pabbly; ensure clean data flow between ads, analytics, and CRM
  • Data-driven Decision Making and Messaging: analyze funnel performance, CAC, LTV, and payback periods; build dashboards and reporting frameworks; prioritize experiments based on impact and statistical validity; craft high-performance messaging including ad copy and landing page messaging

About the company

Sprinto logo

Sprinto

RegTech (Regulatory & Compliance Technology)

Automating Information Security Compliances & Privacy Laws for fast growing SaaS companies. Use Sprinto to obtain information security compliance, close enterprise deals faster, and pass vendor security assessments easily.

Company details

Company typeScaleup
IndustryRegTech (Regulatory & Compliance Technology)
Company size201 - 500

Your match analysis

See how your profile stacks up against this role.

We compared the job requirements to your profile to show where you're strong and where you fall short.

Job description

Sprinto is an AI-native GRC platform that helps organisations manage risks, audits, vendor oversight, and continuous monitoring from a single connected platform. With a team of 350+ employees serving 3,000+ customers across 75+ countries, Sprinto combines scale with expertise to deliver trust and compliance. Backed by top-tier investors such as Accel, Elevation, and Blume Ventures, we’ve raised $31.8M in funding to fuel our mission. Trusted by leading organisations including Whatfix, Anaconda, Ultrahuman, WeWork, AI Foundation, and HackerRank, Sprinto supports 300+ integrations and 200+ global security standards, including SOC 2, ISO 27001, GDPR, HIPAA, and PCI-DSS.

Founded in 2020 by second-time entrepreneurs Girish Redekar and Raghuveer Kancherla, Sprinto is recognised as a Leader on G2 in Compliance Automation and has been named a LinkedIn Top Startup multiple years in a row.

Sprint With Sprinters
At Sprinto, your work has purpose — and your life has space. We are a workplace where you’re empowered to execute on your most ambitious ideas and deliver your best output in a fast-paced, innovative, and supportive environment.

What The Role Involves:
We’re hiring a high-caliber performance marketer to own and scale a significant paid acquisition budget. This is a hands-on, revenue-impacting role for someone who combines elite Google Ads expertise with deep conversion rate optimization skills. You will directly influence pipeline and revenue — not just campaign metrics.

What Your Impact Will Look Like:
  • Own Google Ads at scale
  • Manage and optimize Search, PMax, Display, and YouTube campaigns.
  • Scale budgets efficiently without compromising CAC.
  • Drive structured experimentation across bidding, audience, and creative.
  • Implement robust conversion tracking and attribution models.

  • Lead Conversion Rate Optimization
  • Run hypothesis-driven A/B tests across landing pages and funnel stages.
  • Identify and eliminate conversion bottlenecks.
  • Improve CVR from click → lead → qualified pipeline.

  • Strengthen Marketing Operations
  • Work closely with CRM systems (HubSpot/Salesforce or similar).
  • Set up and troubleshoot tracking (GA4, GTM).
  • Manage integrations using tools like Zapier or Pabbly.
  • Ensure clean data flow between ads, analytics, and CRM.

  • Drive Decisions Through Data
  • Analyze funnel performance, CAC, LTV, and payback periods.
  • Build dashboards and reporting frameworks.
  • Prioritize experiments based on impact and statistical validity.

  • Craft High-Performance Messaging
  • Write compelling search and display ad copy.
  • Collaborate on landing page messaging that converts.

  • What You’ll Bring To The Team:
  • 4–6 years of hands-on performance marketing experience.
  • Proven experience managing $100K+/month ad budgets (ideally higher).
  • Demonstrated success improving conversion rates through structured experimentation.
  • Strong analytical thinking and commercial acumen.
  • Technical fluency across marketing tools and tracking systems.
  • Ownership mindset with high accountability.
  • This role is ideal for someone who:
  • Thinks in systems, not tasks.
  • Makes decisions grounded in data.
  • Stays calm under significant budget responsibility.
  • Operates independently and drives measurable impact

  • How We Care For Our Sprinters :
  • Work wherever you are: We’re 100% remote, so you get to choose if you want to work from home, cafe, hills or beaches.
  • Co-working, on the house: If co-working is your jam, we offer a generous annual allowance of up to INR 14,000 annually* for social working.
  • We care about your learning: We are invested in seeing you grow, and commit USD 1000 annually to help you level up your skills.
  • We count your spark, not your leaves: We care about you not just as an employee, but as a person. So if you need a reset, make use of Unlimited leaves.
  • Your Safety Net, Woven in: We take care of the what-ifs. From health insurance with coverage up to INR 10 lakh for you and your family, to accident protection of an additional INR 10 lakh, and life insurance worth 3× your annual salary, our benefits wrap you and your family in protection so you can focus on thriving.
  • Workspace setup of your dreams: Work from anywhere, and if that’s home, we’ll chip in INR 35,000 to help you create a space that’s as effortless as your workflow.
  • Inclusion & Diversity

    Sprinto is an equal opportunity employer and does not discriminate on the basis of race, colour, religion, gender, sexual orientation, age, disability, or any other protected status. You are welcome at Sprinto for who you are, and we encourage you to bring your complete selves to work. Our culture is built on the strength of diverse thinking — when people with different perspectives, ideas, and ways of solving problems come together, it fuels collaboration and accelerates our mission.

    At Sprinto, we are passionate about inclusivity and making sure our entire recruitment process is accessible to everyone. Please share your request for reasonable accommodations at any stage of the application or interview process; we want to ensure everyone feels heard and seen.

    Apply once. Then go straight to the hiring manager.

    After you apply, unlock the direct contact details of the people who actually make the call. A quick follow-up makes you 5x more likely to land an interview.

    MR

    Marcus Rivera

    Chief Revenue Officer

    m.rivera@company.com
    linkedin.com/in/marcusrivera
    Unlocked after you apply
    ·

    Performance Marketing Manager Related jobs

    Other jobs at Sprinto

    Premium

    Reach out to the hiring manager directly.

    Gain access to the contact details of the hiring managers who actually decide, and reach out to network with them directly. That, plus more when you upgrade:

    • Full match report with fit score and gaps
    • Career diagnostics on how recruiters read you
    • Curated company matches and warm intros
    • 48h early access to new roles

    Cancel anytime.