Director of Marketing & Carrier Relations

WHO WE ARE 

C3 is different and we like it that way. Our mission is to bring color and a fresh perspective. Our vision is to create peace of mind. 

The Director of Marketing & Carrier Relations is responsible for shaping, strengthening, and maximizing the agency’s strategic relationships with insurance carrier partners across all lines of business. This role leads carrier engagement strategy, oversees marketing placement strategy, enhances producer and client onboarding, and leverages financial, loss, and operational data to optimize market performance and carrier partnership value. This leader serves as the agency’s primary liaison to the broader insurance marketplace—driving carrier strategy, ensuring alignment with organizational goals, and elevating C3 Workspace’s presence and influence across the industry. 

WHO YOU NEED TO BE 

• Bachelor’s degree required; advanced degree or industry certification preferred. 
• 5–7+ years of relevant experience in carrier relations, marketing, underwriting, or brokerage leadership. 
• Property & Casualty Insurance License required (or ability to obtain). 
• Proven success managing carrier relationships in a regional or national brokerage environment.  
• Deep understanding of commercial insurance carrier appetites, underwriting philosophies, and market dynamics. 
• Strong negotiation skills with proven ability to resolve complex underwriting and contractual issues. 
• Proficiency in Microsoft Office Suite and insurance technology platforms. 
• Demonstrated ability to lead strategic initiatives, influence executive stakeholders, and drive measurable results. 
• An excellent communicator with strong interpersonal skills, capable of training and engaging employees at all levels.  
• Skilled at managing multiple projects and priorities in a dynamic, fast-paced environment. 
• Detail-oriented, proactive, and committed to fostering an aligned sales culture with C3 Risk & Insurance Services. 
• Ability to interpret financial reports, loss data, carrier contract requirements, and performance scorecards. 

THE JOB 

The Director of Marketing and Carrier Relationships contributes to C3’s success by performing the following tasks: 

Strategic Carrier Partnership Leadership 

• Lead and manage strategic carrier relationships with key carrier partners across all departments, ensuring strong alignment with agency goals. 
• Establish quarterly/monthly meetings with our top strategic partners both carrier and wholesaler to track results. 
• Stay current on industry, market, and carrier trends to ensure continuous improvement and strategic advantage. 
• Leverage financial, premium, and loss data to strengthen carrier performance, optimize contingency outcomes, and enhance partnership value. 
• Review all carrier contracts to identify opportunities for consolidation across lines of business and ensure the agency maintains a focused, strategically aligned carrier portfolio.  
• Identify underperforming or duplicative carrier relationships using comparative analytics, book performance, and coverage competitiveness.  
• Recommend rationalization strategies to prevent unnecessary proliferation of carrier appointments—strengthening leverage, maximizing partnership depth, and enhancing client value. 
• Support development of dashboards, metrics, and reporting tools that enhance market transparency and strategic decision-making. 
• Use contract data, performance metrics, and placement trends to evaluate which carriers deliver the strongest outcomes for clients and the agency. 

Marketing Strategy & Placement Support 

• Collaborate with Claims, P&C, Employee Benefits, Risk, and Client Services leadership to drive enterprise-level carrier strategies. Providing guidance to ensure optimal alignment with carrier appetites and agency strategy. 
• Partner with internal teams to execute strategic market consolidation initiatives. 
• Serve as the highest-level escalation point for complex carrier negotiations, underwriting obstacles, and market challenges. 
• Maintain and continuously enhance internal carrier resources, including carrier appetite guides and underwriter directories. 
• Author high-value marketing content, including newsletters, market insights, carrier updates, and strategic communications. 
• Partner with internal stakeholders to implement marketing strategies that enhance placement efficiency and drive growth. 
• Oversee marketing deliverables associated with carrier meetings, ensuring clear follow-up, accountability, and execution. 
• Serve as a strategic resource to Client Executives on key accounts by participating in upcoming renewals, acting as an additional advocate for best-in-class marketing strategy, appropriate client touchpoints, and consistent execution while owning and enforcing the agency’s proven process for priority clients. 

Producer & Client Onboarding Support 

• Support new producer onboarding by ensuring timely access to necessary carrier appointments, tools, and resources. 
• Assist with new client onboarding by aligning carrier strategy, market support, and placement planning with agency standards. 
• Partner with operational leaders to ensure smooth transitions during producer onboarding, book rolls, and market migrations. 

THE FINE PRINT 

Work Environment & Physical Demands 

• The ability to operate standard office equipment, such as keyboards, is required. 
• Occasional in and out of state travel to carrier events, appointments, and conferences required. 
• C3 is an equal-opportunity employer that values diversity and welcomes applicants from all backgrounds. 

At C3 Risk & Insurance Services, we offer:

• Competitive salary
• 100% employer-paid benefits
• 401K match
• Opportunities for growth
• Flexible working schedules
• Unlimited PTO to support work/life balance (with a two-week minimum)
• Fun atmosphere
• No micromanagement
• Opportunity to work from home/remote

The applicable base salary range for this role is $120,000 to $160,000. The base pay offered will be determined on factors such as experience, skills, training, location, certifications, and education. Decisions will be determined on a case-by-case basis.