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Consumer Leads Manager - Remote Job

Role overview

Qualifications

  • 4+ years of experience in lead generation, sales, or marketing, with at least 2 years in a managerial or leadership position.
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Proficiency with CRM tools (e.g., Zoho CRM, Salesforce, HubSpot) and lead generation technologies.
  • Strong analytical skills and ability to use data to drive decision-making.

Responsibilities

  • Manage the entire lifecycle of consumer leads, from acquisition to conversion, and maintain the leads database with ongoing monitoring.
  • Collaborate with marketing to develop campaigns that generate quality leads and with sales to ensure seamless lead hand-off and improved conversion rates.
  • Oversee lead tracking and data accuracy within the CRM, ensuring pipeline visibility and timely follow-ups.
  • Gather consumer insights and monitor market trends to refine lead generation strategies and identify new opportunities.

About the company

EnthuZiastic logo

EnthuZiastic

E-Learning / EdTech

Global P2P (Peer to Peer) Live Learning Network. Our mission is to build and enhance tools that enable students of all ages to discover courses that fit their budget, schedule, language, learning goals.

Company details

Company typeStartup
IndustryE-Learning / EdTech
Company size11 - 50

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Job description

This is a remote position.

We are seeking an experienced and dynamic Consumer Leads Manager to oversee our lead generation initiatives and ensure the effective acquisition and nurturing of consumer leads. The ideal candidate will be responsible for designing and implementing strategies to grow the consumer pipeline, managing lead generation campaigns, and collaborating with both sales and marketing teams to optimize lead quality and conversion rates.

Key Responsibilities:

  • Lead Management:
  • Manage the entire lifecycle of consumer leads, from acquisition to conversion.
  • Manage the growing leads database and continuously be on top of it.
  • Assign leads to team members and monitor the progress on leads.
  • Collaboration:
  • Work closely with the marketing team to develop and manage campaigns that generate quality leads.
  • Collaborate with the sales team to ensure seamless lead hand-off and improve conversion rates.
  • CRM Management:
  • Oversee lead tracking and management within the CRM system.
  • Ensure the accuracy of lead data, pipeline visibility, and timely follow-ups.
  • Consumer Insights & Market Research:
  • Gather insights on consumer needs and behavior to refine lead generation efforts.
  • Stay informed on market trends, competitor activities, and changes in consumer demand to identify new opportunities.


Requirements

Essential Requirements:

  • Experience: 4+ years of experience in lead generation, sales, or marketing roles, with at least 2 years in a managerial or leadership position.
  • Education: Bachelor’s degree in Marketing, Business Administration, or a related field.
  • Skills:
  • Strong leadership and team management abilities.
  • Proficiency with CRM tools (e.g., Zoho CRM, Salesforce, HubSpot) and lead generation technologies.
  • Strong analytical skills and ability to use data to drive decision-making.
  • Excellent communication and interpersonal skills.
  • Proven track record of developing successful lead generation strategies.
Preferred:
  • Experience in B2C environments, particularly in the education industry.
  • Knowledge of digital marketing tools and techniques, including paid advertising, social media, and content marketing.
  • Strong understanding of consumer purchasing behavior.

Benefits

  • Opportunity to be a part of a dynamic growth focused tech startup.
  • Great learning opportunities to develop new skills and understanding of cutting edge software tools and processes.
  • Opportunity to work closely with serial tech entrepreneurs from Silicon Valley.
  • Fun-loving environment and caring team mates and inclusive culture of the company.


Salary: 2.5 - 5.0 LPA (Base + Incentives)

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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