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Snr. Consumer Insights Analyst

Bluedot Insights

Role overview

Qualifications

  • Bachelor’s or Master’s degree in marketing, business, statistics, or a related field
  • 5+ years of experience in consumer or market research
  • Proficiency with statistical software (e.g., SPSS, SAS, R) and data analysis
  • Strong written and verbal communication and presentation skills

Responsibilities

  • Manage research assignments and oversee fieldwork and data collection
  • Prepare and pitch research proposals for new and existing clients
  • Design qualitative and quantitative research plans and select appropriate methodologies
  • Analyze data, write detailed reports, and present actionable recommendations to clients and senior management

About the company

Bluedot Insights logo

Bluedot Insights

Market Research

Blue Dot Data Intelligence Ltd. is a full service research and data intelligence company dedicated to the collection, mining and analyzing data to inform business insight and Intelligence.

Company details

Company typeStartup
IndustryMarket Research
Company size11 - 50

Links

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Job description

This is a remote position.

Primary Functions:   
∙Managing the Research assignments of the company   
∙Assisting with the preparation of consultancy assignments    
∙Advertising and representing the agency and its services to clients  
∙Assist with business growth and development initiatives/planning  
Responsibilities by Function:  
Business Development  
∙Prepare and pitch research proposals for new and existing clients based on agreed targets  
Planning and Design  
∙Identify and determine the scope of marketing research needs, including secondary research and 
research design/implementation  
∙Selecting the most appropriate research methodology and techniques   
∙Formulating research proposal and presenting it to the client or senior management 
∙Designing qualitative and quantitative research plans   
Executing  
∙Designing questionnaires and moderator guides to ensure the necessary data is captured 
∙Conducting qualitative or quantitative surveys, which may involve field, interview or focus group 
assessments;  
∙Writing and managing the distribution of surveys and questionnaires  
∙Briefing interviewers and researchers 
∙Liaising with and managing survey staff 
∙Moderating focus groups 
∙Using statistical software to manage and organise information 
∙Monitoring the progress of research projects 
∙Oversee the fieldwork initiative   
Reporting  
∙Conducting in-depth data analyses using traditional and advanced methods  
∙Interpreting data, writing reports, and making actionable recommendations   
∙Making presentations—answering questions and instilling confidence  
∙Manage all aspects of qualitative and quantitative consumer research   
∙Analyze and interpreting data to identify patterns and solutions, including surveys and focus 
group transcripts 
∙Writing detailed reports including related recommendations and presenting results  
 
 
 


Requirements

Experience and Requirements include:   
∙Bachelors or advanced degree in research, business or the sciences  
∙A minimum of 5 years’ experience in survey design, execution and analysis.   
∙Good working knowledge of analytical and statistical tools to analyze and interpret data, 
(SPSS/SAS), MS Word, Excel, and PowerPoint software.  
∙Ability to design and execute multiple research projects simultaneously.   
∙Must be a strategic thinker with strong organizational and analytical skills.   
∙Ability to work independently on projects in a fast-paced environment   
∙Exceptional written and oral communication abilities   
∙Highly motivated, flexible and adaptable nature.   


Benefits

Healthcard


Salary: Attractive

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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