Key Facts

Remote From:

Full time

English

Hard Skills

Human-Centered Design Usability Testing User Journey Mapping User Research Qualitative Analysis User Research A/B Testing Usability Software Prototyping UI/UX Wireframing UI/UX Strategy Persona Development Cross-Functional Collaboration Customer Development Meeting Facilitation

Other Skills

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Communication
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Creative Problem Solving
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Analytical Thinking
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Curiosity
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Empathy

Roles & Responsibilities

5 to 7 years of experience in user experience design with a strong focus on user research, testing, and journey mapping
Experience in or adjacent to the eye care or healthcare industry is highly preferred
Proven ability to build or lead UX practices from scratch in a cross-functional environment
Excellent communication, collaboration, and facilitation skills; comfortable working independently in a fast-paced, remote-first organization

Requirements:

Build and operationalize user-centered design processes across client website projects, including research, journey mapping, and usability testing frameworks
Lead user research and testing efforts for new and existing client websites, and develop scalable UX guidelines, workflows, and toolkits
Collaborate with cross-functional teams (designers, developers, writers, and account managers) and partner with the experimentation/optimization team to align UX goals with business objectives and evolve post-launch testing strategy
Advocate for the user at every stage of the design and development process, ensuring user insights drive decision-making

EyeCarePro Inc.

Marketing & Advertising

About EyeCarePro Inc.

At EyeCarePro, we take pride in being the forefront marketing agency in the eyecare industry, specializing in appointment bookings. With over two decades of dedicated service, we've consistently focused on one mission: helping you get more patients. Why Choose EyeCarePro? Industry-Leading Expertise: With over two decades of experience, we have tried and tested strategies that make us the go-to experts for patient booking strategies. We understand the unique challenges of the eyecare field and tailor our solutions accordingly. Nearly 1 Million Appointment Requests: In the past year alone, we've assisted our valued clients in securing nearly 1 million appointment requests. That's 1 million opportunities for practices like yours to make a difference in people's lives. Our Commitment to You At EyeCarePro, we are committed to your success: Providing Growth: Our strategies aren't just about getting more patients; they're about fostering meaningful growth for practices of all sizes. Whether you're a small, family-owned clinic or a large eye care institution, we have the solutions to meet your needs. Delivering Results: We believe in proving our worth with tangible results. When you partner with EyeCarePro, you can expect a measurable impact on your practice. We understand that actions speak louder than words, and we're here to help you thrive. No Contracts Required: We understand the importance of flexibility. That's why we offer our services without the burden of long-term contracts. We're confident that our results will speak for themselves, and we're dedicated to earning your trust every step of the way. Join the EyeCarePro family today, and let us help you grow your practice, boost your patient bookings, and make a lasting impact on the eyecare industry. Your success is our success, and we're excited to embark on this journey with you. Results Focused. Eye Care Experts. Technology Driven.

Company type: SME

Industry: Marketing & Advertising

Founded: 2018

Company size: 51 - 200

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Job description

EyeCarePro is the growth engine behind North America's leading optometric practices. We deliver full-funnel digital marketing and innovative SaaS tools that help eyecare businesses attract more patients, improve efficiency, and grow sustainably in a competitive healthcare landscape. With five consecutive EyeVote Awards for excellence in Online and Social Media Marketing, we are recognized not just for our results but for how we achieve them. Our team operates with the structure of a product company and the agility of a marketing agency, backed by a fully remote global workforce. Our culture is grounded in collaboration, empathy, and a data-driven mindset. We thrive on curiosity, proactive problem-solving, and a strong desire to learn, improve, and stay ahead in a fast-evolving digital environment.

About the Role

We are hiring a User Centered Design Lead to spearhead the transformation of our website design processes. This is a brand-new role, ideal for a seasoned UX professional ready to build systems from the ground up. You'll own the creation of scalable user research, testing, and journey mapping frameworks to improve the usability and impact of client websites. You'll work cross-functionally with creative, content, and technical teams to embed user-centered design thinking into everything we do. This role is ideal for a strong individual contributor who thrives in ambiguity, leads with empathy, and brings deep UX craft to the table.

Key Responsibilities

UX Leadership and Strategy

Build and operationalize user-centered design processes across our client website projects.
Define and implement frameworks for research, journey mapping, and usability testing.
Advocate for the user at every stage of the design and development process.

Collaboration and Integration

Work closely with internal stakeholders, including designers, developers, writers, and account managers.
Partner with the experimentation and optimization team to evolve our post-launch testing strategy beyond A/B tests.
Collaborate with design leadership and product owners to align UX goals with business objectives.

Execution and Evaluation

Lead user research and testing efforts for new and existing client websites.
Create and document UX guidelines, workflows, and toolkits for scale.
Develop methodologies to gather meaningful usability insights across a large client base.

What We Are Looking For

5 to 7 years of experience in user experience design, with a strong focus on user research, testing, and journey mapping.
Experience in or adjacent to the eye care or healthcare industry is highly preferred.
Proven ability to build or lead UX practices from scratch in a cross-functional environment.
Excellent communication, collaboration, and facilitation skills.
Comfort working independently in a fast-paced, remote-first organization.

What You Bring

Deep understanding of UX principles, research methods, and usability best practices.
Hands-on experience developing user journeys, personas, wireframes, and prototypes.
Strong analytical thinking and the ability to translate insights into actionable design improvements.
Familiarity with qualitative and quantitative testing methods.
No specific certifications required; practical expertise is what counts.

Work Requirements

100 percent remote work-from-home.
Schedule: Monday to Friday, 9:00 AM to 5:00 PM Eastern Time.
Must have:
- Personal computer and essential equipment
- Reliable high-speed internet
- Quiet, professional workspace
- Backup power supply (if applicable)

What We Value

We prioritize clear communication, good judgment, and steady execution. You will be trusted to manage your work without micromanagement. That means asking smart questions early, owning your decisions, and showing up with care and clarity.

How to Apply
If you thrive in a strategic, client-facing role and want to make a real impact on small businesses, we would love to hear from you.

Note: If you do not hear from us within two weeks of submitting your application, please consider your application unsuccessful at this time. We appreciate your interest in EyeCarePro.

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