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Sales Enablement Specialist (CORE)

Roles & Responsibilities

  • Bachelor's degree in Marketing, Business Administration, Business Management, Entrepreneurship, or related field
  • 1-2 years of experience in lead generation, data management, or B2B sales with at least 6 months CRM experience
  • Proficiency with CRM platforms (HubSpot preferred) and experience with lead enrichment, data quality assurance, and deduplication
  • Strong research, analytical, and reporting skills with ability to develop dashboards and collaborate cross-functionally (Sales, Marketing, Success, Operations)

Requirements:

  • Manage lead enrichment and associated data management, including system analysis
  • Oversee HubSpot CRM management and assist the sales team with lead assignment and reassignment
  • Research information via Apollo and LinkedIn to enrich leads; monitor data quality and address inconsistencies in the CRM
  • Develop and maintain reports and dashboards to track performance metrics and provide insights for sales and marketing teams

Job description

The role specializes in driving Sales Team empowerment and process optimization. The successful candidate should be proficient in leveraging cutting-edge tools like HubSpot and Apollo to enhance organizational efficiency. Expertise includes enriching CRM databases for effective Business Development Representative (BDR) outreach. A proven track record in streamlining sales processes for heightened productivity and success is essential.

Main Responsibilities:

  • Manage lead enrichment and associated processes, including data management and system analysis.
  • Oversee Hubspot CRM management and assist the sales team with lead asassignment and reassignment.
  • Research relevant information via Apollo and LInkedin to enrich leads.
  • Monitor data quality, deduplicate records, and address inconsistencies in the CRM.
  • Develop and maintain reports and dashboards to track performance metrics and provide insights for sales and marketing team.
  • Integrate with sales tools like RingCentral for accurate, in-sync reports.
  • Proactively crawl and scrub new leads to ensure data accuracy and relevance.
  • Identify inefficiencies in current HubSpot workflows and recommend improvements.
  • Support ad-hoc data analysis requests, task creation to BDRs, and lead followup.
  • Collaborate across multiple departments to streamline communications and data handoffs.

Minor Responsibilities:

  • Facilitate calibration sessions and participate in meetings to ensure effective communication.
  • Communicate with BDRs to address inquiries and support their lead-related activities.
  • Help train new team members and continue to guide them post-training for long-term success.
  • Report KPIs, tools, and overall department status to primary stakeholders.

Requirements

Education:

  • Bachelor’s Degree in Marketing, Business Administration, Business Management, Entrepreneurship, and other similar programs.

Required Work Experience:

  • At least 1-2 years of experience in lead generation, data management, or B2B sales
  • With CRM experience of at least 6 months
  • 1-2 years in client success, preferred
  • 1-2 years in end-to-end sales, preferred

Hard Skills:

  • Data Management: Proficiency in managing and organizing data effectively.
  • System Analysis: Ability to analyze systems to ensure efficient lead enrichment processes.
  • CRM Management: Expertise in utilizing and managing any CRM platform.
  • Lead Enrichment: Hands-on experience in lead enrichment processes.
  • Data Quality Assurance: Skills in proactively crawling and scrubbing new leads for data accuracy.
  • Research Skills: Strong research skills to gather relevant information.
  • Analytical Skills: Ability to analyze data for informed decision-making.
  • Administrative Skills: Efficient handling of supplementary tasks such as meeting scheduling and email management.

Soft Skills:

  • Communication: Clear and effective communication to ensure collaboration and understanding.
  • Organizational Skills: Strong organizational abilities to manage multiple tasks and responsibilities.
  • Proactivity: Proactive approach in ensuring data accuracy and relevance.
  • Problem-solving: Identifying and solving lead enrichment and data management issues.
  • Team Collaboration: Collaborative mindset to work with BDRs and other teams.
  • Customer Service: Responsive and customer-focused approach in assisting BDRs and addressing inquiries.
  • Training and Guidance: Ability to train new team members and provide ongoing guidance for their long-term success.
  • Adaptability: Flexibility to adapt to changing priorities and evolving responsibilities.

Collaboration:

  • Sales, Operations, Marketing, Success, Dev

Minimum Technical and Work Environment Requirements:

  • Internet Connection:
    • Primary internet connection with a minimum speed of 15 Mbps.
    • Backup internet connection with at least 10 Mbps.
    • Backup connection must be capable of supporting work during a power outage.

  • Primary Device:
    • Desktop or laptop equipped with at least:
      • Intel Core i5 (8th generation or newer), Intel Core i3 (10th generation or newer), AMD Ryzen 5, or an equivalent processor.
      • A minimum of 8 GB RAM.

  • Backup Device:
    • Must meet or exceed the performance of an Intel Core i3 processor.
    • Must be functional during power interruptions.

  • Peripherals and Workspace:
    • A functioning webcam.
    • A noise-canceling USB headset.
    • A quiet, dedicated home office space.
    • A smartphone for communication and verification purposes.

Benefits

  • Join Our Dynamic Team: Experience our fun, inclusive, innovative culture that values your unique contributions and supports your professional growth.
  • Embrace the Opportunities: Seize daily chances to learn, innovate, and excel. Make a real impact in your field.
  • Limitless Career Growth: Unlock a world of possibilities and resources to propel your career forward.
  • Fast-Paced Thrills: Thrive in a high-energy, engaging atmosphere. Embrace challenges and reap stimulating rewards.
  • Flexibility, Your Way: Embrace the freedom to work from home or any location of your choice. Create your ideal work environment.
  • Work-Life Balance at Its Best: Say goodbye to stressful commutes and hello to quality time with loved ones. Achieve a healthy work-life integration to perform at your best.

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