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LinkedIn Lead Generation Manager (Cold Calling & Appointment Setting)

Key Facts

Remote From: 
Full time
Mid-level (2-5 years)

Other Skills

  • •
    Communication
  • •
    Self-Motivation

Job description

    Job Overview:
    We are looking for a LinkedIn Lead Generation Manager who can own the full lead generation and appointment-setting process via LinkedIn. This role requires someone confident with cold calling, experienced with LinkedIn Sales Navigator, and capable of executing outreach campaigns from start to finish. If you're a self-starter who thrives on building prospect pipelines and booking meetings, this role is for you.

    Key Responsibilities:
    • Use LinkedIn Sales Navigator to identify, research, and qualify high-quality leads.
    • Execute full-cycle LinkedIn outreach: connection requests, cold messages, follow-ups, and appointment booking.
    • Make cold calls to prospects as part of a multi-channel outreach strategy.
    • Maintain and update CRM or tracking tools with lead and outreach data.
    • Collaborate with internal teams to align on target profiles, messaging, and goals.
    • Monitor outreach performance and adjust tactics to optimize results.
    • Ensure timely scheduling and smooth handoff of qualified leads to the sales team.

    Requirements:
    • Proven Track Record in LinkedIn Lead Generation: Minimum 2 years of experience managing LinkedIn outreach campaigns, preferably in B2B sectors. You should have a clear history of generating qualified leads and booking meetings through LinkedIn.
    • Expertise with LinkedIn Sales Navigator: Strong working knowledge of LinkedIn Sales Navigator including how to build lead lists, apply advanced filters, save leads/accounts, and use InMail and outreach sequences effectively.
    • Cold Calling Experience: Comfortable initiating cold calls to prospects to qualify leads, nurture relationships, and supplement LinkedIn outreach. Must have confidence in speaking with C-level or decision-making professionals.
    • Excellent Communication Skills: Outstanding written communication for crafting personalized outreach messages and follow-ups, and excellent verbal communication for cold calls and discovery conversations.
    • CRM & Lead Management Proficiency: Familiar with CRM systems such as HubSpot, Pipedrive, Zoho, or similar. Able to document outreach activity and follow-up tasks clearly and accurately.
    • Strategic and Data-Driven Mindset: Ability to analyze lead generation performance, test new outreach strategies, and continuously optimize campaigns based on data.
    • Self-Motivated and Independent: Capable of managing your workflow, hitting weekly/monthly KPIs, and staying organized without micromanagement.
    • Time Zone Flexibility: Willingness to align with UK Time (Flexible start of shift) to ensure overlap with our team and prospect availability.

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