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Digital Marketing Executive (Search Engine Marketing)

Job description

Job Description:
1. App installations and engagement, App store optimization (ASO). Managing FacebookGoogleInstagram and other social media platforms Advertising Social Media Management.
2. Campaign planning and end to end execution to ensure top notch results and Quality User Acquisition. Planning communications including SMS Email & Push to keep the users engaged and better Day1 to Day 30 Retention.
3. Plan and execute campaigns to boost the total user base and increase app downloads.
4. Mobile advertising on Adwords and Facebook, conversion tracking, website advertising, DSP, Youtube & Gmail advertising, Remarketing, Audience Targeting, device targeting, display & search advertising, Universal app campaign advertising, landing page optimization.
5. Handson experience with leading app analytic tools
6. Optimizing App Store, blog and other online channels to drive more organic User Acquisition and increase app downloads.
7. Create and manage influencers for News content.
8. Social Media Optimization
Mandatory Skills: SEM, PPC, Performance Marketing, SMO, SMM
Candidates Skillset :
1. Excellent verbal and written communication.
2. 14 Years of work experience in PPCSEM Including Facebook ads, Google Ads, Instagram Ads etc.
3. Ability to Write the Campaign Ad copies.
4. 1+ Years of work experience in AppMobile Installations.
5. Ability to think strategically and execute methodically.

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