Social Media Engagement & Outreach Coordinator

You know how good it feels to leave a comment that sparks a real conversation — or send a message that actually gets a reply?

Now imagine doing that every day, helping one of Houston’s top real estate teams build stronger relationships online while creating genuine opportunities with other agents.

This is a stable, longterm role where you’ll master the art of social engagement, learn modern recruiting strategies, and be part of a supportive team that values care, accountability, coachability, knowledge, and transparency.

What You’ll Do (Daily & Weekly Rhythm)

• Reply to 100% of comments, mentions, and DMs on our social channels (IG, FB, LinkedIn, YouTube) within 24 hours.
• • Like, comment, and engage meaningfully with our followers’ posts and stories.
  • Find and connect with Houston real estate agents (2–5 years of experience) on LinkedIn + Instagram.
  • Warm up conversations by engaging with agents’ posts before reaching out.
  • Send 10–15 personalized connection requests and followups daily.
  • Monitor hashtags & keywords (e.g., #houstonrealtor, #houstonrealestate, “Houston Properties Team”) using tools like Sprout Social, Hootsuite, or Zoho Social to spot conversations and join in.
  • Manage ManyChat automation flows for IG + FB to ensure fast, consistent replies, tagging, and lead capture.
  • Track and log all outreach in our CRM (HubSpot or Pipedrive).
  • Use Shield or Taplio to analyze which posts drive the most engagement and refine strategy.
  • Share recruiting guides, market updates, and events in conversations when relevant.
  • Deliver a simple weekly report: new agents engaged, conversations started, and recruiting calls generated.

  • Success Metrics

    • 100% of commentsDMs answered within 24 hours.
    • 20+ meaningful agent touches per day (comments, DMs, outreach).
    • 30+ new Houston agents added to CRM weekly.
    • 10+ recruiting conversations per week that progress beyond “hello.”
    • 90%+ accuracy in ManyChat flows triggering the right responses.

    • What Success Looks Like in 30 Days

      • Week 1–2: Learn our engagement style, tools (Sprout, ManyChat, HubSpot), and brand voice. Start daily replies + log activity.
      • Week 3: Build a personal list of 100+ Houston agents for outreach. Begin managing ManyChat flows.
      • Week 4: Consistently hit 20+ agent touchesday, ensure 100% of inbound commentsDMs are answered, and deliver first recruiting engagement report.

      • Requirements

        About You

        • Strong, natural communicator who enjoys starting conversations.
        • Social media savvy — especially IG & LinkedIn.
        • Detailoriented and disciplined about tracking outreach.
        • Friendly, curious, and persistent (but not pushy).
        • Experience in real estate, recruiting, sales, or community management is a plus.

        • More About You:

          • Accountable: You own deadlines and results.
          • Caring: You create content that genuinely helps and informs our audience.
          • Coachable: You take feedback and improve quickly.
          • Knowledgeable: You know how to spot content worth sharing.
          • Transparent: You communicate openly and honestly.
          • Bonus points if you already know AI tools, but we will train you.

          • Benefits

            Why You’ll Love This Role:

            • Stable, longterm opportunity with a top US real estate brand.
            • Work 100% remote — from the Philippines.
            • Clear process, repeatable results, and plenty of training.
            • Be part of a team culture, not a solo gig.
            • Growth opportunities to expand into more marketing or recruiting responsibilities.

            • Perks & culture

              • Fully remote forever + stable US payroll via PHfriendly channels.
              • Competitive salary + KPI bonus tied to video metrics & checklist completion.
              • Gear software stipend once you pass probation—upgrade that ring light or HeyGen subscription.
              • Core values that read like real life: Accountable · Caring · Coachable · Transparent · Knowledgeable.

              • If you’re nodding along — you may be exactly who we’re looking for.

                ABOUT THE HOUSTON PROPERTIES TEAM

                Ranked Houston’s #1 boutique realestate team with $2 B+ sales and 1,000 + fivestar Google reviews, our purpose is simple: Empowering people to make wise decisions—at home and at work.

                Our core values drive everything we do:

                • Accountable: We do what we say, and we stand behind it.
                • Caring: We treat every client and teammate like they matter — because they do.
                • Coachable: Feedback helps us grow.
                • Transparent: We value honesty, not spin.
                • Knowledgeable: We invest in learning to better serve others.