Offer summary

Qualifications:

Minimum 2 years of experience in branding or marketing within relevant industries., Educational background in marketing, business, or related fields., Experience with personal care, toiletries, dairy products, skincare, household items, chocolates, or toothpaste., Strong understanding of brand strategy and campaign management..

Key responsibilities:

Develop and implement overall branding and product image strategies.

Manage PR campaigns, collaborations, and advertising agency partnerships.

Prepare annual branding plans and monitor industry trends.

Coordinate with internal teams and external agencies to execute branding initiatives.

Job description

About the Company

The Company is a leading manufacturer and exporter of Cotton Waste, Surgical Bleached Absorbent Cotton, Yarns, & Nonwoven Fabrics. We also do 100% export.

Description

Responsible for overall companies branding & product image strategies.
Must have experience with Personal care and toiletries/ Dairy products/ Skincare Cosmetics/ Household and cleaning items/ Chocolate/ Toothpaste products.
Prepare annual branding plans.
Keep a track of industry insights to develop and align brand keys.
Managing all PR campaigns, JV & Collabs for SS(Sateen Soft) & XK(Extra clean).
Work closely with several advertising agencies.
Building branding campaigns to support recruitment.
Work closely with HOD and PR team.
2+ Years of experience in the relevant Industry.

Required profile