Offer summary

Qualifications:

Minimum 3 years of experience in campaign operations, with hands-on expertise in Marketo, Salesforce, and Asana., Adobe Certified Expert in Marketo or equivalent certification., Proficiency in digital marketing tools such as email platforms, webinar and virtual event platforms, and CRM systems., Bachelor's degree in any field; marketing or technology qualifications are advantageous..

Key responsibilities:

Develop, execute, and report on marketing campaigns across multiple channels using Marketo and Salesforce.

Coordinate with cross-functional teams to ensure campaign alignment and timely execution.

Review campaigns for quality assurance and manage project workflows using Asana.

Troubleshoot issues related to lead flow, campaign structure, and system performance.

Job description

Description

CAMPAIGN OPERATIONS MANAGER

Remote - Mumbai, India

EGNYTE YOUR CAREER. SPARK YOUR PASSION.

Egnyte is a place where we spark opportunities for amazing people. We believe that every role has meaning, and every Egnyter should be respected. With more than 22,000 customers worldwide and growing, you can make an impact by protecting their valuable data. When joining Egnyte, you’re not just landing a new career, you become part of a team of Egnyters that are doers, thinkers, and collaborators who embrace and live by our values:

Invested Relationships

Fiscal Prudence

Candid Conversations

ABOUT EGNYTE

Egnyte is the secure multi-cloud platform for content security and governance that enables organizations to better protect and collaborate on their most valuable content. Established in 2008, Egnyte has democratized cloud content security for more than 22,000 organizations, helping customers improve data security, maintain compliance, prevent and detect ransomware threats, and boost employee productivity on any app, any cloud, anywhere. For more information, visit www.egnyte.com.

Our Marketing Operations team is looking for a Campaign Operations Manager to support the day-to-day execution of marketing automation programs in alignment with company objectives. You will be responsible for the setup and maintenance of email, webinar, live event, virtual event and integrated marketing programs within Marketo and Salesforce. This role reports to the Manager of Campaign Operations and is essential for executing marketing strategies developed by Egnyte’s Demand Generation, Sales and Field Marketing Teams. Directly coordinating with Marketing Operations on campaign activation and quality assurance - The Campaign Operations Manager will play a key role in a dynamic team, directly contributing to the company’s growth and success.

WHAT YOU’LL DO:

Develop, execute and report on Marketo and Salesforce Campaigns for numerous Marketing Channels such as Content Syndication, Virtual Events, Physical Events, Webinars, Email Sends, Nurture, etc.
Advanced understanding of Marketing Channels and how they align with overall Scoring and Lifecycle within Marketo and Salesforce.
Collaborate closely with cross-functional teams to execute targeted marketing campaigns that engage our global audience. Ensuring alignment of expectations and deadlines.
Review campaigns for quality assurance before launch/execution and own all aspects of project management through Asana.
Assist with troubleshooting in relation to Marketo lead flow, campaign structure or system performance.
Oversee the creation and maintenance of detailed documentation for campaign processes and Marketo program builds.
Agent of best practice building and optimization within Marketo and Salesforce.
Travel to engage in monthly to bi-monthly on-site office meetings for team building.

YOUR QUALIFICATIONS:

Adobe Certified Expert - Marketo Engaged Business Practitioner.
Familiarity with technologies such as email creation platforms (Stensul), webinar platforms (Zoom Webinar), chatbots (Drift), email verification tools (StrikeIron), virtual event platforms (Zoom Events), and CRM (Salesforce).
Basic HTML knowledge for Marketo Landing Page and Email builds is a plus.
Ability to work a shifted schedule, overlapping with U.S. working hours.
Demonstrated ability to work effectively in a collaborative team setting and manage projects with a global scope.
Strong analytical skills and a detail-oriented mindset, with a focus on implementing the most effective solutions rather than the simplest.
A track record of successful Marketo program/campaign builds and a deep understanding of digital marketing principles.
Proven experience (3+ Years) in campaign operations, specifically with hands-on expertise in Marketo, Salesforce, and Asana.
High level of proficiency with MS Office Suite and Google Applications.
Minimum Bachelor’s degree in Any Stream. Marketing/Technology qualifications are advantageous.
Excellent written and verbal communication skills

BENEFITS:

Competitive salaries
Medical insurance and healthcare benefits for you and your family
Fully paid premiums for life insurance
Flexible hours and PTO
Mental wellness platform subscription
Gym reimbursement

COMMITMENT TO DIVERSITY, EQUITY, AND INCLUSION:

At Egnyte, we celebrate our differences and thrive on our diversity for our employees, our products, our customers, our investors, and our communities. Our recently launched global Egnyte Employee Communities (EECs) support representation and inclusion across our diverse workplace. Egnyters are encouraged to bring their whole selves to work and to appreciate the many differences that collectively make Egnyte a higher-performing company and a great place to be.

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