Campaign Manager

Who is HelloKindred?

HelloKindred are specialists in staffing marketing, creative and technology roles, offering a range of talent solutions that can be delivered on-site, remotely or hybrid.

Our vision is to make work accessible and people’s lives better. We do this by disrupting traditional employment barriers – connecting ambitious talent to flexible opportunities with trusted brands.

Anticipated Contract End Date/Length: 6 months with potential to extend
Work set up: Remote

Our client in the global professional services industry is seeking a Campaign Manager to join the Americas Marketing and Communications team. The role involves contributing to marketing strategy for a specific industry, service, or partner, owning campaign content development, audience targeting, channel mix, and performance reporting to support knowledge building and lead generation goals. The ideal candidate has a proven track record managing multiple high-profile marketing projects independently, excels in cross-functional collaboration, and combines creative thinking with analytical problem-solving. A passion for program ownership, testing and learning, and driving results across reputation, relationships, and revenue is essential.

What you will do:

• Create and execute multi-channel marketing campaigns that are aligned to the Americas marketing strategy.
• Collaborate and maintain relationships with marketing leaders, functional marketing teams and peers.
• Define target audience parameters by campaign, maintain target account lists specific to segment, provide targeting guidance for email and paid media execution.
• Work closely with event managers, influencing event registration and attendance goals, event demand generation strategy, and determining the post-event lead follow-up and nurture.
• Identify assets and platform creative for campaign promotion, evaluate what’s working, and what’s not, and recommend improvements.
• Execute promotional content development including post copy and corresponding visuals.
• Contribute to the design of nurture programs and incorporate pre- and post- event communications with clients.
• Deliver data and insights to improve campaign performance and keep marketing stakeholders informed.
• Oversee campaign marketing budget, ensuring funds are utilized as planned and in compliance with all internal policies.

• 5-7+ years of professional non-internship B2B marketing experience.
• BA/BS degree in marketing, communications, or related field.
• Experience working in a large, matrixed, multinational organization is preferred.
• Strong writing and communication skills (English is required).
• Highly collaborative, proactive, and innovative in the way of working.
• Experience working with a remote-based team spanning across different geographies i.e.) US, India and Poland.
• Strong understanding of B2B marketing as well as campaign management, execution and development. 
• Experience with project management tools and excel (data manipulation, charts and pivot tables).
• Experience building, executing and scaling cross-functional marketing programs.
• Experience communicating results to senior leadership.
• Adept across digital channels, knowing which ones to use and when, how to adapt and optimize content according to channel.
• Hands on experience with digital marketing automation tools is mandatory specifically building workflows within Pardot/Marketo/HubSpot/Eloqua/Marketing Cloud. Using Salesforce is also preferred. Must be fast to adapt to new technologies. This is not a digital automation operations role. Platforms are used to create and develop marketing campaigns and programs..
• Strong project management skills.
• Team player with the ability to participate and engage in team discussions exchanging and exploring new ideas with a globally dispersed team.
• A proactive approach and the ability to take the initiative and self-manage the workload.
• Ability to build and sustain networks and relationships internally and with third parties, demonstrating influence, integrity, and diplomacy.
• An eye for detail and for accuracy.
• Proactive, enthusiastic, and outgoing personality.
• Ability to work to tight deadlines and deliver under pressure.
• A team-spirited, dynamic, and flexible individual willing to take on various tasks.

Candidates must be legally authorized to live and work in the country the position is based in, without requiring sponsorship.

We appreciate your interest in this opportunity. Please note only applicants selected for an interview will be contacted.

HelloKindred is proud to be an equal opportunity employer, committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity/expression, sexual orientation, national origin, disability, age, or veteran status.