Position Title: Field Account Executive, Briogeo CA
Department: Sales
Location: CA Remote
Reports to: Field Sales & Education Leader
Scope Brands: US Briogeo
We’re seeking a highly motivated individual with a deep passion for beauty, a strong sales mindset, and the ability to lead in a dynamic retail environment. As a key member of the Field Sales & Education team, the Account Executive is responsible for driving instore sales, building relationships with store leadership and Beauty Advisors, and elevating brand awareness across their designated region. This role serves as the face of the brand in the field—delivering highimpact education, executing events and activations, and ensuring excellence at retail.
Key Responsibilities -
Cultivate and maintain strong relationships with store leadership and SephoraUlta Beauty Advisors.
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Execute field education: lead trainings, round robins, and oneonone sessions to drive product knowledge and engagement.
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- Manage and mentor a regional freelance team to ensure consistent coverage, brand representation, and followup support.
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Achieve and exceed sales goals in assigned doors through strategic visits, events, and merchandising support.
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Plan and execute instore events and activations in partnership with retailers and the internal marketing team.
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Regularly report on door performance, event impact, and training metrics.
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Identify growth opportunities within top and underperforming doors and develop doorspecific strategies.
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Ensure visual merchandising standards are upheld and brand presence is elevated at retail.
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Partner with the marketing and sales team to ensure alignment on national and regional initiatives.
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Qualifications -
3+ years of experience in field sales, account management, or education within the beauty industry.
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Proven track record of driving sales and executing successful instore events or activations.
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Deep understanding of the retail landscape (Sephora andor Ulta experience highly preferred).
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Strong communication, organization, and leadership skills.
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Ability to manage multiple doors, prioritize tasks, and travel within the assigned territory.
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Passion for clean beauty, education, and delivering exceptional experiences instore.
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Proficient in Excel, Word, and reporting platforms; experience with Asana or similar project tools is a plus.
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About Briogeo
At Briogeo, we are on a mission to empower every person to succeed on their unique healthy hair journey. We accomplish this mission by providing our community with the right products, tools, and education to thrive.
We disclose the compensation range for positions in compliance with local law. Actual salaries will vary and may be above or below the range based on various factors including but not limited to location, experience, skills and in comparison to internal incumbents currently in similar roles—pay Range: $65k90k salary per year plus bonus. The range listed is just one component of Wella Companys total rewards package for employees. Other rewards may include annual bonus plan or variable pay, depending on the role. In addition, Wella Company provides a rich variety of benefits to employees, including health insurance, life and disability insurance, 401(k) retirement plan, paid holidays and paid time off (PTO).
NOTICES
- All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.
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- If you need assistance andor a reasonable accommodation due to a disability during the application process, please email NA.Recruiting@wella.com. This email account will not respond to inquiries regarding the status of a candidate’s application.
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- [For CA located postings ONLY]: Qualified Applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
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- Wella participates in the EVerify Program to confirm eligibility to work in the United States. Information regarding your rights: Know your rights and Pay Transparency Nondiscrimination Provision.
-
#LISS1
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Cultivate and maintain strong relationships with store leadership and SephoraUlta Beauty Advisors.
-
Execute field education: lead trainings, round robins, and oneonone sessions to drive product knowledge and engagement.
- Manage and mentor a regional freelance team to ensure consistent coverage, brand representation, and followup support.
-
Achieve and exceed sales goals in assigned doors through strategic visits, events, and merchandising support.
-
Plan and execute instore events and activations in partnership with retailers and the internal marketing team.
-
Regularly report on door performance, event impact, and training metrics.
-
Identify growth opportunities within top and underperforming doors and develop doorspecific strategies.
-
Ensure visual merchandising standards are upheld and brand presence is elevated at retail.
-
Partner with the marketing and sales team to ensure alignment on national and regional initiatives.
-
-
3+ years of experience in field sales, account management, or education within the beauty industry.
-
Proven track record of driving sales and executing successful instore events or activations.
-
Deep understanding of the retail landscape (Sephora andor Ulta experience highly preferred).
-
Strong communication, organization, and leadership skills.
-
Ability to manage multiple doors, prioritize tasks, and travel within the assigned territory.
-
Passion for clean beauty, education, and delivering exceptional experiences instore.
-
Proficient in Excel, Word, and reporting platforms; experience with Asana or similar project tools is a plus.
-
- All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.
- If you need assistance andor a reasonable accommodation due to a disability during the application process, please email NA.Recruiting@wella.com. This email account will not respond to inquiries regarding the status of a candidate’s application.
- [For CA located postings ONLY]: Qualified Applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
- Wella participates in the EVerify Program to confirm eligibility to work in the United States. Information regarding your rights: Know your rights and Pay Transparency Nondiscrimination Provision.
-
#LISS1
About Briogeo
At Briogeo, we are on a mission to empower every person to succeed on their unique healthy hair journey. We accomplish this mission by providing our community with the right products, tools, and education to thrive.
We disclose the compensation range for positions in compliance with local law. Actual salaries will vary and may be above or below the range based on various factors including but not limited to location, experience, skills and in comparison to internal incumbents currently in similar roles—pay Range: $65k90k salary per year plus bonus. The range listed is just one component of Wella Companys total rewards package for employees. Other rewards may include annual bonus plan or variable pay, depending on the role. In addition, Wella Company provides a rich variety of benefits to employees, including health insurance, life and disability insurance, 401(k) retirement plan, paid holidays and paid time off (PTO).
NOTICES
Qualifications
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