Digital Marketing Manager (002 - 00232)

Job Role: Digital Marketing Manager

Compensation range: 1500 - 2000 AUD / Monthly

Engagement type: Independent Contractor Agreement
Work Schedule: This role is expected to align with the AU business hours (approx. 9 AM - 5 PM, Monday to Friday)

Who The Client Is: an eCommerce business advisory agency of future focused accountants. Born in the cloud we want to help our clients by following a doctrine of implementing best business strategies, minimising tax & compliance, creating a healthy finance function while employing state of the art technology.

Role Overview: We are seeking a world-class, full-stack Digital Marketing Manager based in the Philippines to lead and execute our marketing initiatives from end to end. This is not a role for order-takers — we’re after the top 1% of digital marketers who can strategise, innovate, and execute with autonomy and excellence.

What You’ll Be Doing:

Strategy & Leadership

• Develop and own the digital marketing strategy across all channels.
• Conduct market, competitor, and audience research to identify trends and opportunities.
• Set KPIs, track results, and iterate rapidly to maximise ROI.
• Present ideas and plans confidently to founders and key stakeholders.
• Be prepared to lead and mentor additional marketing hires in future as the business scales.

Lead Generation & Funnel Optimization

• Design and implement lead generation campaigns across Meta, Google Ads, LinkedIn, and other relevant platforms.
• Create and manage high-converting landing pages, lead magnets, and email funnels.
• Optimise conversion rates across the entire funnel.

Content Creation & Management

• Lead the ideation and creation of high-quality, engaging content including blogs, social posts, emails, and video briefs.
• Manage and repurpose content across platforms to maximise reach and impact.
• Collaborate with internal or freelance creatives for visual and written content production as needed.

Campaign Execution & Management

• Run paid ad campaigns (Meta, Google, LinkedIn) from start to finish, including creative direction, A/B testing, and ongoing optimisation.
• Schedule, publish, and manage content calendars across multiple platforms.
• Monitor performance and continuously improve creative and targeting.

Analytics & Reporting

• Monitor and report on marketing KPIs (CPL, CTR, conversion rates, ROAS, etc.).
• Use tools like Google Analytics, Meta Ads Manager, and especially HubSpot to gather and interpret data.
• Provide actionable insights and weekly/monthly performance reports.

Requirements

• Minimum 5 years experience in digital marketing (agency or in-house).
• Demonstrable experience managing successful campaigns across Meta Ads, Google Ads, and/or LinkedIn.
• Strong copywriting, creative direction, and content strategy skills.
• Expert-level experience with HubSpot for CRM, email marketing, pipeline reporting, and lead nurturing.
• Advanced understanding of analytics platforms (GA4, Facebook Pixel, UTM tracking).
• Excellent English communication skills (written and verbal).
• A portfolio or case studies showing tangible results you’ve delivered.
• Confidence and potential to manage a small marketing team in future as part of your career growth.

Work Arrangement & Expectations:

This is a remote role that will be set up as an independent contractor engagement.

To ensure alignment and transparency, successful candidates will be expected to:

• Be available for meetings and collaboration during core [AEST or PHT] business hours
• Disclose any existing ongoing roles or client work
• Reflect this engagement on their LinkedIn profile (clearly marked as “Independent Contractor”)