We are seeking a creative and strategic Advertising Manager to lead our advertising initiatives and ensure brand consistency across all channels. The ideal candidate will develop and execute advertising campaigns that drive awareness, engagement, and conversion while collaborating with internal teams and external agencies.
Develop, implement, and oversee advertising strategies for various media channels (digital, print, TV, radio, outdoor, etc.).
Manage the advertising budget and allocate resources effectively to maximize ROI.
Collaborate with creative teams, media planners, and external agencies to produce high-quality ad content.
Analyze campaign performance using analytics tools and generate reports to measure effectiveness.
Stay current with industry trends, competitor activities, and market dynamics to guide strategy.
Coordinate promotional activities and product launches in alignment with marketing objectives.
Negotiate contracts and media buys with advertising vendors.
Ensure brand consistency across all advertisements and promotional materials.
Lead brainstorming sessions and approve final creative before launch.
Supervise, mentor, and evaluate advertising team members or agency partners.
Bachelors degree in Marketing, Advertising, Communications, or a related field (Masters preferred).
5+ years of experience in advertising, marketing, or a related field, with at least 2 years in a managerial role.
Proven track record of successful advertising campaigns.
Strong understanding of traditional and digital advertising platforms.
Excellent leadership, communication, and project management skills.
Proficiency in advertising tools, analytics platforms, and media planning software.
Google Ads and social media advertising expertise.
Experience with branding and storytelling.
Data-driven and results-oriented mindset.
Specialist.PH
Specialist.PH
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