Digital Advertising Advisor

About Us:

Nationwide Marketing Group is the largest buying, marketing, and business support organization for independent retailers across appliances, furniture, bedding, electronics, and custom installation. With more than 5,000 members and 14,000 storefronts, NMG helps local businesses grow without sacrificing what makes them unique.

Retailer Web Services (RWS) is a proud division of NMG, focused on helping independent retailers succeed in the digital space. Founded in 2006 and based in Scottsdale, AZ, RWS supports over 2,700 retailers with a full suite of digital tools—from websites to SEO to online ads—all designed to help independents compete (and win) against the big box stores.

RWS builds and maintains five core products—RetailDeck®, WebFronts®, WebFronts® Review™, AdRocket™, and ChatterBox™—each rooted in the belief that technology should work for small businesses, not against them.

Our team is fueled by hustle, heart, and a set of shared values: Problem Solving. Continuous Improvement. Delivering Value. Being Trusted Advisors. These aren’t just words—they guide everything we do to serve our members and help them realize their goals.

Learn more at retailerwebservices.com and nationwidegroup.org.

Why you want to work with NMG:

At Nationwide Marketing Group, we’re not just building a team. We’re building something that matters. We partner with thousands of independent business owners across North America to help them grow stronger and smarter. That mission only works if our own people feel supported, seen, and set up to thrive.

This is a place where you can bring your full self to work. Whatever your background, identity, or lived experience, you belong here. We value real voices, fresh ideas, and the kind of character you can’t teach. Our team is stronger because of the differences we each bring, and we’re committed to making sure those differences are respected, celebrated, and reflected throughout the organization.

What We'll Do for You:

• Competitive base pay and performance bonus, dependent on role.
• Medical, Dental, Vision with $0 cost Employee Only coverage options
• Employer Paid Basic Life/AD&D
• Employer Paid Short-Term and Long-Term Disability
• MetLife supplemental insurance benefit options
• Matching 401K with 100% vesting
• Open PTO Policy, Paid Holidays, Paid Maternity/Paternity to help you balance work and personal life
• Business casual work environment
• Discounts Program on Electronics, Cells Phones, Health & Wellness, Travel, Entertainment, Home & Auto, Pet Insurance and more!

Job Location:

Phoenix, AZ; Open to US Remote Candidates

Job Summary:

The Digital Advertising Advisor will work with approximately 30 retailers to manage all aspects of their digital advertising. All of our work is conducted remotely (i.e. over the phone, email and screen share).

The primary responsibility of this position is to build a relationship with each of your clients. The Digital Advertising Advisor will take the time to get to know each client - clearly understand their goals, objectives, worries and frustrations. You will then use this knowledge to build, execute and monitor digital advertising campaigns in our proprietary AdRocket software as well as Google Ads/Analytics/Merchant Center & Meta.

Some of our clients are unfamiliar with digital advertising – these clients are going to require some education, patience and guidance as they venture into a new area for their business. Other clients have been using digital advertising in their businesses for some time – these clients need insight, perspective, analysis and new ideas to move their business forward.  All our clients need and deserve diligent, careful and timely execution of their advertising campaigns! 

This job does not require graphic design skills. You will be backed up by a full design department that can create the ad creative you need to meet your clients need.

This job does not require you to sell new accounts. Our sales team handles the finding and selling of customers (most of our customers have been doing business with our company for years and years and already know us well). You will be responsible for customer retention and maintaining / increasing your clients’ digital marketing spend month over month.

This job does not involve travel (outside of possibly attending one or two trade shows per year). Nearly all of our work is done via phone, email and screen share.

This job does require you to have a firm understanding of digital marketing along with prior experience running successful campaigns.

Job Responsibilities:

• Provide regular guidance, support and analysis to all retailers including required bi-monthly communication
• Create and optimize all digital ad campaigns
• Building and maintaining long term relationships via phone, Zoom and email
• Onboard, setup and launch the initial advertising plan for our retailers
• Continual education regarding digital advertising
• Yearly Google Certifications to maintain our Google Partnership
• Handling client budgets, followed by monthly reporting on results and ROI
• Technical problem solving

Job Competencies:

• Persistent focus on details, deadlines and results.
• Problem solving skills
• Experience delivering exceptional customer service
• Excellent written and verbal communication skills
• Experience in digital marketing and advertising
• Highly organized with the ability to multi-task and pivot to new tasks
• Prompt, driven, works well on a team
• Prior experience with Google and Meta digital advertising technologies, but not required.  
• Marketing or advertising related degree or certifications, but not required

Desired Qualifications:

The Digital Advertising Advisor must be good at building and maintaining long term relationships with customers over the phone.  They must have a relentless focus on details, deadlines, and results. They should be comfortable with digital advertising and/or be excited to learn about it (training provided).  Likewise, they must be excited to learn a sophisticated piece of proprietary software that changes frequently (the AdRocket software).  Lastly, they should enjoy  ways to improve the performance of the next advertising campaigns based on the results of the last one.

Work Environment:

Must be able to read, write, and communicate both verbally and in written form to express and exchange ideas. While performing the responsibilities of this job, the employee must be able to access all components of workstation and other office equipment. Frequent typing, writing, bending, and twisting. Must be able to lift up to 10 pounds.

General office environment with moderate noise. This position is mostly sedentary, involves sitting most of the time, but may involve walking or standing for brief periods of time. A busy environment with many unscheduled interruptions. Frequent computer use at workstation for extended periods of time. Public contact position requiring appropriate business apparel.