Offer summary

Qualifications:

Proven minimum of 4 years of experience in digital marketing or a similar role., BSc/BA in marketing or a relevant field., Strong understanding of digital marketing concepts, PPC, and SEO/SEM., Excellent communication skills and analytical mindset..

Key responsabilities:

Assist in the planning, execution, and optimization of online marketing efforts.

Implement and manage PPC campaigns across various platforms.

Analyze client traffic and adjust strategies to improve ROI.

Collaborate on creative content writing and digital marketing strategies.

Job description

This is a remote position.

We are looking for an experienced Digital Marketing Executive to assist in the planning, execution, and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential, which becomes increasingly useful for companies such as ours.

The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Please note, as an independent contractor, you will be responsible for making all necessary contributions to your local or state government (such as income taxes, social security, health insurance, etc.).

Requirements

Proven minimum of 4 years of experience as Digital Marketing Executive or similar role ( experience in PPC, Google AdWords, Paid Display Advertising (GDN, AdRoll, Meta, TikTok, Native & Programmatic), Google Tag Manager and Google Analytics
Excellent understanding of digital marketing concepts and best practices
Experience with B2C social media (Meta, TikTok, Linkedin), Google Adwords and email campaigns, and SEO/SEM
Working knowledge of ad serving tools (e.g., DART, Atlas)
Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
Skills and experience in creative content writing
Analytical mindset and critical thinking
Excellent communication and interpersonal skills
BSc/BA in marketing or relevant field
Google Ads and Bing Certified
Strong Excel Skills
Proven success implementing new PPC campaigns and achieving excellent ROI
Ability to analyze client traffic from digital media buys to gauge success and adjust strategies
Understand the relationships between SEO and PPC campaigns, and how they work in conjunction with one another in larger search marketing strategy