Offer summary

Qualifications:

At least 2 years of experience in a marketing or sales support role, preferably in healthcare., Proficient in CRM software, with a preference for HubSpot experience., Exceptional verbal and written communication skills with a customer-first mindset., Bachelor’s degree in marketing, communications, or a related field is preferred but not required..

Key responsabilities:

Oversee and manage all incoming marketing leads through HubSpot CRM.

Follow a scripted process to nurture leads via emails, texts, and phone calls.

Engage with leads to understand their needs and convey how Flagship can meet them.

Transition qualified leads to the Sales/Outreach team for scheduling and paperwork.

Job description

Job Description:

Job Title: Lead Nurturing Specialist

Department: Marketing

Reports To: VP of Marketing

Location: Remote

Company Overview

Flagship Health is a fast-growing primary care medical practice dedicated to serving seniors and veterans. Founded and led by veterans, we understand the unique needs of those we serve. Our model combines comprehensive medical care with a focus on building lasting relationships that prioritize trust, respect, and individual well-being. Whether at our welcoming clinics or through convenient in-home services, our goal is to deliver unparalleled care tailored to each member’s journey. We currently serve communities in San Antonio and Colorado Springs, with plans to expand to additional markets.

Position Summary

Are you passionate about connecting seniors to the care they need? Do you thrive on the thrill of convincing and converting prospects into customers? As a Lead Nurturing Specialist at Flagship Health, you’ll play a critical role in turning marketing leads into new patients. Leveraging your skills in communication and relationship building, you’ll guide prospective patients through a scripted nurture process involving emails, texts, and calls. Once a lead is ready to schedule their first appointment, you’ll hand them off to our Sales/Outreach team.

Key Responsibilities

Lead Management: Oversee and manage all incoming marketing leads through HubSpot CRM.
Lead Nurturing: Follow a scripted process to nurture leads through emails, text messaging, and phone calls.
Lead Engagement: Engage with leads to understand their needs and to convey how Flagship can deliver on their needs.
Brand Advocacy: Develop a fluency in Flagship’s established messaging to clearly articulate the who/what/when/why/how of Flagship to prospective patients.
Appointment Coordination: Transition qualified leads (leads who agree to booking their first appointment) to the Sales/Outreach team for scheduling and paperwork.
Performance Tracking: Monitor lead engagement and progression within the CRM to ensure effective nurturing and consistent follow-ups.
Collaboration: Provide insights on lead quality and process improvements to the marketing and sales teams.

Qualifications

Experience: At least 2 years in a marketing or sales support role, preferably within the healthcare industry.
Tech-Savvy: Proficient in CRM software; HubSpot experience is highly desirable.
Communication: Exceptional verbal and written communication skills with a customer-first mindset.
Organization: Strong ability to manage multiple tasks and leads simultaneously with keen attention to detail.
Soft Skills: Compassionate, patient, and resilient; you thrive in a role requiring persistence and adaptability.
Education: Bachelor’s degree in marketing, communications, or a related field (preferred but not required).

Compensation & Advantages

Base Salary: $53-60K based on experience
Performance Bonus: Significant bonus based on patient growth
Mission-Driven Impact: Make a tangible difference in the lives of seniors and veterans.

Salary Range:

Required profile