Amazon Brand and PPC Manager

Position Type: Full Time

Location: Philippines (Remote)

Schedule: Monday to Friday, Flexible hours, with required overlap from 8:30 AM Germany time onwards during training and onboarding.

About the Company

Our client is a lean and profitable Amazon brand in the sewing accessories category, currently selling across the US and Germany, with expansion into the UK underway.

The business generates approximately $250K in monthly revenue and is positioned to grow toward $500K as new products launch and additional marketplaces come online.

About the Role

We are looking for an experienced Amazon Brand and PPC Manager to lead the day-to-day strategy and execution across profitability, advertising, listings, keyword rankings, promotions, product launches, and account health.

This role requires more than campaign management. You will be expected to connect PPC performance with margins, conversion rates, organic rankings, inventory, and overall business growth. The ideal candidate is analytical, proactive, and confident in making recommendations—not just reporting results.

This is a 100% remote position.

Responsibilities

• Profitability Management: Monitor CM3 and product-level profitability through SellerBoard, identify margin declines, diagnose root causes, and recommend clear actions.

• Marketplace Strategy and Product Growth: Assess market demand, competitors, pricing, product positioning, conversion, and organic visibility to identify and execute opportunities for profitable product growth.

• Amazon PPC Ownership: Manage Sponsored Products, Sponsored Brands, Sponsored Brand Video, Sponsored Display, and DSP where relevant, with CM3 improvement as the primary goal.

• Campaign Optimisation: Track TACOS, ACOS, ROAS, conversion rates, search-term performance, and budget allocation while reducing wasted spend.

• Listing Optimisation: Work with the graphics team to improve main images, A+ Content, titles, bullet points, and other conversion-driving assets.

• Keyword Ranking: Monitor organic rankings, benchmark competitors, identify keyword opportunities, and execute strategies to improve visibility.

• Deal and Promotion Planning: Own the promotional calendar for Prime Day, BFCM, Lightning Deals, coupons, and seasonal campaigns.

• Inventory Coordination: Partner with the Supply Chain Manager to align advertising, promotions, and launches with stock availability.

• UK Marketplace Expansion: Support the setup, launch, and ongoing management of the UK marketplace alongside the company’s Amazon Expert.

• Account Health: Monitor account health metrics, manage routine cases and Amazon communications, and escalate complex issues when needed.

• Voice of Customer: Review customer feedback across marketplaces and use recurring insights to improve listings and product decisions.

• Product Launches: Manage smaller product launches from keyword research and campaign setup through the initial ranking phase.

• Commercial Decision-Making: Translate performance data into clear product-level decisions, weigh trade-offs, challenge assumptions, and recommend actions that increase sales without sacrificing profitability.

• AI and Workflow Automation: Proactively use AI tools, AI agents, and practical automations to streamline research, reporting, analysis, and repetitive tasks while validating the quality of outputs.

Competencies and Qualifications

Must-Have

• At least 3 years of hands-on Amazon PPC management experience

• Demonstrated experience owning Amazon product or brand growth decisions, beyond reporting and routine account operations

• Proven ownership of Sponsored Products, Sponsored Brands, Sponsored Brand Video, and Sponsored Display

• Strong command of SellerBoard or similar profitability tools

• Solid understanding of CM3, TACOS, ACOS, ROAS, fees, returns, and reimbursements

• Strong knowledge of Amazon SEO, keyword ranking, and listing optimisation

• Experience improving CTR and CVR through listing and creative updates

• Ability to analyse performance, identify root causes, and recommend actions

• Fluent written and verbal English

• Strong commercial judgement, ownership, and attention to detail

• Practical experience using AI tools to improve work processes, with an interest in building or using simple automations

Nice-to-Have

• Experience managing US and European Amazon marketplaces

• Experience launching or managing Amazon UK

• Background in an Amazon PPC agency or fast-growing Amazon brand

• Exposure to Amazon DSP

• Experience with product launch and ranking strategies

• Familiarity with Helium 10, DataDive, and Amazon Brand Analytics

Characteristics for Success

• Resourceful and Self-Directed: Independently investigates challenges, finds credible resources, and proposes practical solutions without needing step-by-step direction.

• Commercially Curious and Strategic: Understands the wider marketplace context, questions why products perform as they do, and actively looks for ways to grow them profitably.

• Confident, Constructive Communicator: Expresses clear, evidence-based opinions, asks thoughtful questions, and respectfully challenges ideas rather than agreeing by default.

• Critical Thinker: Tests assumptions, evaluates alternatives, and does not settle for the first apparent solution.

• Organised and Accountable: Prioritises effectively, follows through on commitments, and takes ownership of decisions and results.

• Ambitious and Adaptable: Brings initiative, a positive and engaged working style, and a willingness to learn and adopt AI-driven ways of working.

• Integrity: Communicates transparently, acknowledges mistakes, and makes responsible decisions even when the answer is difficult.

Application Process

We understand that searching for a new job can be challenging, and we’re here to support you every step of the way. Our goal is to make the process as transparent and respectful as possible.

Typically, the interview process includes a Recruiter Interview and Client Interview with a live Practical Test, but this may vary depending on the role. Throughout each stage, we’ll keep you informed and provide feedback as quickly as we can, ensuring you feel valued and supported throughout your journey with us.