Cultural Intelligence Analyst

About Verve

At Verve, we're rethinking how brands understand people and culture.

We bring together Human, Cultural and Artificial intelligence to uncover what drives behaviour, challenge conventional thinking and help clients make smarter commercial decisions.

We're an insight consultancy that values curiosity, fresh perspectives and people who want to push their craft forward. We're not here to do things the way they've always been done – we're here to push insight forward.

About the role

Culture is constantly changing. Understanding what's changing, why it's happening and what it means for people and brands is at the heart of Cultural Intelligence.

We're looking for a Cultural Intelligence Analyst to uncover the deeper meanings behind cultural shifts, behaviours and emerging trends.

You'll draw on a variety of cultural research approaches to explore emerging behaviours, communities and ideas, connecting unexpected signals to develop fresh, evidence-based perspectives that inspire strategic thinking.

Working alongside experienced colleagues across Verve, this is an opportunity for a junior to mid-level analyst to develop their expertise, contribute fresh perspectives and help advance our Cultural Intelligence capability.

What you'll be doing

• Decode culture: Explore emerging shifts, behaviours, symbols and narratives to uncover cultural meanings and tensions.
• Bring fresh cultural perspectives: Explore emerging communities, trends and cultural conversations, curating unexpected stimulus and making connections that challenge established thinking and inspire new approaches.
• Conduct research: Draw on desk research, trend analysis, discourse analysis and social intelligence to build a rich understanding of culture.
• Turn evidence into insight: Synthesise findings into clear cultural narratives, reports and implications for brands and consumers.
• Support strategic projects: Provide the research and analysis that underpin client recommendations.
• Explore new approaches: Collaborate across disciplines and experiment with AI-enabled tools to enhance cultural research.

These are the sort of traits we're looking for

• You're culturally curious. You question the obvious, spot emerging shifts and enjoy exploring how culture shapes behaviour.
• You're skilled in semiotics.
  You have hands-on experience applying semiotic methods to real-world research challenges.

• You're analytically rigorous. You can interpret complex information, recognise meaningful patterns and build well-supported conclusions.
• You're methodologically versatile. You're interested in combining different research approaches and developing your technical expertise.
• You're a compelling storyteller. You can communicate cultural findings clearly, making complex ideas accessible and engaging.
• You're proactive and collaborative. You take ownership of your work, bring fresh perspectives and enjoy learning from others.
• You're open to new thinking. You're keen to experiment, embrace AI and develop your craft in an evolving discipline.

What we offer

The opportunity to develop your cultural research expertise in an ambitious, forward-thinking insight consultancy.

You'll work on varied cultural challenges, learn alongside experienced strategists and explore new methodologies, with the freedom to contribute ideas and help shape the future of Cultural Intelligence at Verve.

By applying to Verve, you acknowledge our use of AI-assisted tools to help screen applications against job-related criteria. All outcomes are reviewed by humans and are not determinative. You can request human review, express your views, or contest any assessment at any time via privacymanagement@addverve.com. Full details of the Privacy Notice can be found here: https://www.addverve.com/recruitment-privacy-notice/