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Sr. Sales and Enrollment Specialist

Role overview

Summary

This role is for a Senior Sales and Enrollment Specialist at FreedomCare, focused on helping families access home care. You will manage a pipeline of prospective patients and caregivers, guiding them through the enrollment process while collaborating with internal teams to ensure a smooth experience.

Qualifications

  • Experience in life insurance, health insurance, Medicare-related sales, or high-volume consultative sales environments.
  • Demonstrated ability to manage a sales pipeline and close opportunities.
  • Experience using CRM platforms such as Salesforce to manage leads.
  • Strong communication and relationship-building skills, particularly with families.
  • Minimum 3 years of experience in a sales-oriented role with a history of meeting sales targets.

Responsibilities

  • Own and manage a pipeline of prospective patients and caregivers, focusing on conversion rates and enrollment goals.
  • Proactively engage inbound leads and conduct outbound follow-up to advance qualified prospects through the enrollment process.
  • Apply consultative selling and closing techniques to assist families in making informed decisions.
  • Maintain accurate Salesforce records, documenting pipeline stages and follow-up commitments.

Key facts

Hard skills

Other skills

  • Sales
  • Communication
  • Empathy
  • Relationship Building
  • Persistence

About the company

FreedomCare logo

FreedomCare

  • Home, Senior & Disability Care
  • Scaleup
  • 201–500
FreedomCare is a fast-growing homecare provider in the U.S. which has served over 75,000 patients and caregivers across the country. Here at FreedomCare, we help people get care from a loved one, someone they can rely on. So why did we choose to serve this mission? Unfortunately, traditional home care isn’t a perfect solution for those in need. Here at FreedomCare, we truly care about our patients and aim to prove it through our total commitment to their needs. With high caregiver turnover rates and frequent hospitalizations, we knew there had to be a better solution to increase quality of life for patients. Caring for loved ones can require a great deal of commitment, and caregivers need to receive pay. FreedomCare makes that happen. How does FreedomCare stand out from any other caregiver/HHA agencies or programs? -Fewer hospitalizations: family/friend caregivers’ involvement in care after hospital discharge reduces readmission rate by ~25% -Reduced medical costs: patients get better care and stay clear of hospitals -Decreased caregiver turnover: 50% less likely when caregiver is a trusted family member or friend -Happier patients & caregivers: ~4,000 5-star reviews Join us in making quality home care a reality for those in need across the United States.

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Job description

FreedomCare is a healthcare company that has been dedicated to revolutionizing the home care industry since 2016. We support our patients by ensuring they have the power to choose a caregiver who will care for them in the comfort of their own homes. Our mission spans coast to coast, supporting patients across the U.S.

We pride ourselves on our values which drive the level of care that we deliver to our patients:

  • Here For You (An attitude of service, empathy, and availability)
  • Own It (Drive and ownership)
  • Do the Right Thing (High integrity)
  • Be Positive (Great attitude and a can-do positive approach to challenges)

FreedomCare is looking for a results-driven Senior Sales and Enrollment Specialist to help families access care at home. 

This is a sales-oriented role for someone who thrives in a goal-driven environment, enjoys building relationships, and knows how to convert prospective customers into successful enrollments. You'll own a pipeline of prospective patients and caregivers, proactively follow up with leads, overcome objections, and guide families through the enrollment process from initial inquiry to start of care. 

We're looking for someone with a proven record of meeting or exceeding sales targets, strong closing skills, and the persistence to turn opportunities into results. Successful candidates will balance a strong sales mindset with empathy, accuracy, and a commitment to helping families make informed decisions.

Responsibilities: 

  • Own and manage a pipeline of prospective patients and caregivers, with accountability for conversion rates, enrollment goals, and timely follow-up. 
  • Proactively engage inbound leads and conduct outbound follow-up to advance qualified prospects through the enrollment process. 
  • Apply consultative selling, active listening, objection handling, and closing techniques to help families make informed decisions and confidently take the next step. 
  • Identify barriers to enrollment, develop solutions, and persistently follow up to prevent qualified opportunities from being lost. 
  • Consistently meet or exceed individual performance targets, including qualified lead conversion, enrollment completion, and pipeline management. 
  • Maintain accurate Salesforce records, documenting pipeline stages, conversations, next steps, and follow-up commitments. 
  • Collaborate with internal teams to resolve enrollment barriers and deliver a smooth experience from initial inquiry through start of care. 

Qualifications:

  • Strong preference for candidates with experience in life insurance, health insurance, Medicare-related sales, financial services, inside sales, or other high-volume consultative sales environments. 
  • Demonstrated ability to manage a sales pipeline, overcome objections, follow up persistently, and close opportunities. 
  • Comfortable working in a performance-driven environment with measurable individual goals, regular coaching, and accountability for results. 
  • Experience using CRM platforms such as Salesforce to manage leads and track performance. 
  • Strong communication, empathy, and relationship-building skills, particularly when working with families navigating important personal decisions. 

Credentials: 

  • High school diploma, bachelor’s degree preferred.  
  • Minimum 3 years of experience in a sales-oriented role with a demonstrated history of meeting or exceeding individual sales or conversion targets.

Why work at FreedomCare?

We are here for you and committed to providing a best-in-class employee experience. We offer competitive compensation, medical benefits, retirement plans, wellness programs, fun company events and ongoing learning opportunities to grow your career.

This is a place where your voice matters, where we build great relationships, and your work has meaning and a tangible positive impact on others!

At FreedomCare, we celebrate diversity and are committed to creating an inclusive environment for all employees. We are an Equal Opportunity Employer and do not discriminate based upon race, religion, color, national origin, ancestry, age, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, status as a protected veteran, status as an individual with a disability, citizenship or immigration status, or other applicable legally protected characteristics.

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