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Senior Adobe Campaign Developer

Role overview

Summary

This role focuses on implementing Adobe Campaigns for a major US consumer lender. You will be responsible for developing marketing strategies and managing campaigns to enhance customer engagement and optimize performance.

Qualifications

  • 3+ years of demonstrated experience in Digital Marketing using Adobe Campaign Classic (V7/V8)
  • Understanding of Adobe Campaign Classic use cases, best practices, and campaign management in detail
  • Proficiency in HTML, CSS, and JavaScript
  • Skills in REST API services for interaction with upstream/downstream systems
  • Competency in SQL

Responsibilities

  • Develop and execute marketing strategies to meet organizational goals
  • Design, build, and manage complex marketing campaigns using Adobe Campaign Classic
  • Implement marketing automation processes for efficient campaign execution
  • Conduct A/B tests, analyze performance, and optimize campaigns

Key facts

Hard skills

About the company

EPAM Systems logo

EPAM Systems

  • IT Services & Consulting
  • XLarge
  • 10,001+
Since 1993, EPAM Systems, Inc. (NYSE: EPAM) has used its software engineering expertise to become a leading global provider of digital engineering, cloud and AI-enabled transformation services, and a leading business and experience consulting partner for global enterprises and ambitious startups. We address our clients’ transformation challenges by fusing EPAM Continuum’s integrated strategy, experience and technology consulting with our 30+ years of engineering execution to speed our clients’ time to market and drive greater value from their innovations and digital investments. We make GenAI real with our AI LLM orchestration, testing and engineering solutions, EPAM DIAL, EPAM EliteA™ and EPAM AI/RUN™, respectively. We deliver globally, but engage locally with our expert teams of consultants, architects, designers and engineers, making the future real for our clients, our partners and our people around the world. We believe the right solutions are the ones that improve people’s lives and fuel competitive advantage for our clients across diverse industries. Our thinking comes to life in the experiences, products and platforms we design and bring to market. Added to the S&P 500 and the Forbes Global 2000 in 2021 and recognized by Glassdoor and Newsweek as a Top 100 Best Workplace, our multidisciplinary teams serve customers across six continents. We are proud to be among the top 15 companies in Information Technology Services in the Fortune 1000 and to be recognized as a leader in the IDC MarketScapes for Worldwide Experience Build Services, Worldwide Experience Design Services and Worldwide Software Engineering Services. Learn more at www.epam.com.

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Job description

We are seeking a Senior Adobe Campaign Developer to implement Adobe Campaigns for one of the major US consumer lenders. Responsibilities Develop and execute marketing strategies to meet organizational goals Design, build, and manage complex marketing campaigns using Adobe Campaign Classic (custom resources, real-time events, workflows, content blocks, fragments, typology rules, etc.) Ensure the quality and accuracy of customer data for effective targeting Implement marketing automation processes for efficient campaign execution Utilize dynamic content and personalization to enhance customer engagement Conduct A/B tests, analyze performance, and optimize campaigns Generate reports, provide insights, and make data-driven recommendations Requirements 3+ years of demonstrated experience in Digital Marketing using Adobe Campaign Classic (V7/V8) Understanding of Adobe Campaign Classic use cases, best practices, and campaign management in detail Proficiency in HTML, CSS, and JavaScript Skills in REST API services for interaction with upstream/downstream systems Competency in SQL English proficiency at an Upper-Intermediate level (B2) or higher Nice to have Familiarity with APIs and Integration

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