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PR Specialist (Philippines)

Role overview

Summary

This role is for a PR professional to lead initiatives that shape PRLab's public image. You will develop strategic campaigns and enhance the agency's global presence, working closely with leadership and marketing teams to align messaging.

Qualifications

  • Minimum 3 years of international PR experience, preferably in the tech or agency sector.
  • Proven track record of securing media coverage in global outlets.
  • Strong network of international media contacts.
  • Deep understanding of the tech and startup ecosystem.
  • Preferred: Excellent written and verbal communication skills in English; additional languages

Responsibilities

  • Develop and implement PR strategies to elevate PRLab’s brand globally.
  • Craft compelling press releases, thought leadership articles, and case studies.
  • Build and maintain relationships with international media, journalists, and industry influencers.
  • Measure and report on the effectiveness of PR campaigns using data-driven metrics.

Key facts

Hard skills

Other skills

  • Communication
  • Creativity
  • Proactivity

About the company

PRLab logo

PRLab

  • PR & Communications
  • 11–50
PRLab is a B2B tech PR agency for SaaS, fintech, AI, and life sciences companies. From bootstrapped startups to IPO, PRLab combines media relations, thought leadership, and AI discoverability.

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Job description

About PRLab

PRLab is an award-winning PR agency based in Amsterdam, renowned for its innovative, data-driven approach to public relations. We specialize in helping tech startups and scale-ups build their reputations, craft compelling narratives, and achieve measurable impact in international markets. Our collaborative, fast-paced environment is driven by creativity, transparency, and a passion for results.

Role Overview

We are seeking a dynamic and experienced PR professional to join our team and lead PR initiatives for PRLab itself. This is a unique opportunity to shape the public image of a rapidly growing agency at the forefront of PR innovation. You will develop and execute strategic PR campaigns, enhance our global presence, and position PRLab as a thought leader in the PR industry.

Key Responsibilities

  • Develop and implement PR strategies to elevate PRLab’s brand globally.
  • Craft compelling press releases, thought leadership articles, and case studies that reflect PRLab’s unique methodologies and client successes.
  • Land podcast interviews for our founder
  • Land contributed-content in key trade outlets
  • Build and maintain relationships with international media, journalists, and industry influencers.
  • Secure high-impact media coverage in top-tier publications relevant to tech, startups, and PR.
  • Monitor media trends and proactively identify opportunities for PRLab to participate in timely conversations.
  • Organize and manage PRLab’s participation in industry events, conferences, and awards.
  • Collaborate closely with PRLab’s leadership, marketing, and client teams to ensure alignment of messaging and brand positioning.
  • Measure and report on the effectiveness of PR campaigns using data-driven metrics.

Requirements

  • Minimum 3 years of international PR experience, preferably in the tech or agency sector.
  • Proven track record of securing media coverage in global outlets.
  • Excellent written and verbal communication skills in English; additional languages are a plus.
  • Strong network of international media contacts.
  • Deep understanding of the tech and startup ecosystem.
  • Creative thinker with the ability to craft engaging stories and adapt messaging for diverse audiences.
  • Experience working in fast-paced, multicultural environments.
  • Results-oriented, proactive, and able to work independently.

What We Offer

  • Opportunity to shape the global reputation of a leading PR agency.
  • Work with a passionate, diverse, and innovative team.
  • Access to a network of international clients and media.
  • Professional growth and learning opportunities.
  • Flexible working arrangements.
  • Competitive salary and benefits.

Ready to help us redefine PR?

Send your CV, a brief cover letter, and examples of your international PR work to careers@prlab.co. We look forward to hearing from you!


Compensation: 800-1400 Euros

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