Senior Salesforce Marketing Cloud Business Analyst

We are seeking a Senior Salesforce Marketing Cloud Business Analyst to join a dynamic team supporting a leading international food retail group with strong local supermarket brands across multiple European markets. This position is for a Business Analyst role within the Salesforce Marketing Cloud team servicing supermarket brands across Belgium, Serbia, Romania, the Czech Republic, and Greece. You will be part of a larger BA team under a BA lead, collaborating closely with colleagues to divide and manage topics effectively. Responsibilities Serve as a subject matter expert and analyst/consultant to understand customer's needs, gather and document requirements Help clients understand the best mix of technologies, design solutions and services, and how they should be delivered to maximize effectiveness Collaborate with various offshore and 3rd party suppliers, adapting your communications approach to meet the business demands Work to understand the intersection between technology, customers, and business to cultivate business development opportunities Stay abreast of current and emerging digital trends, unique opportunities, and challenges of the space/markets and geographies in which the clients operate, and how it affects client's business and initiatives Support from time to time in a consultative/pre-sales role on select digital engagements as needed and defined by the business and the client Requirements Bachelor's degree or higher 3+ years of hands-on experience working in at least 2 verticals End-to-end delivery experience of at least 1 software delivery project Familiarity with emerging digital trends and their application in the industry (Service Focus) Capability to understand high-level business ideas, assess impact, and break them down (user stories) to assist with service design and delivery Strong Agile mindset and understanding of other development methodologies Excellent interpersonal, communication, and client management skills English proficiency at an Upper-Intermediate level (B2) or higher Nice to have Proven expertise across various Salesforce clouds (Sales, Marketing, Service, and Platform clouds, etc.) and Lightning components In-depth understanding of Salesforce technologies, including clouds, offerings, custom development, and integration Proven background in working with and preparing requirements for integrations